公开(公告)号：US08037064B2

公开(公告)日：2011-10-11

申请号：US12058617

申请日：2008-03-28

申请人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

发明人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06F7/00 ,  G06F17/30

CPC分类号： G06F17/3089 ,  G06Q30/0253 ,  G06Q30/0256

摘要： A method and system for displaying a keyword advertisement through retrieval of an optimal landing page associated with a detailed keyword, and displaying the retrieved landing page for a user, instead of displaying a non-specific landing page associated with the advertisement keyword included in the detailed keyword. A method of displaying a keyword advertisement includes: receiving from a user a detailed keyword that includes one or more advertisement keywords purchased by an advertiser and character strings; dynamically retrieving a landing page according to the received detailed keyword; and displaying page information of the landing page for the user.

摘要翻译： 一种用于通过检索与详细关键词相关联的最佳登陆页面并显示用于用户的所检索的着陆页面来显示关键词广告的方法和系统，而不是显示与包含在详细信息中的广告关键字相关联的非特定着陆页面 关键词。 显示关键字广告的方法包括：从用户接收包括由广告主购买的一个或多个广告关键词和字符串的详细关键字; 根据接收的详细关键字动态检索着陆页; 并显示用户的着陆页的页面信息。

公开(公告)号：US08725562B2

公开(公告)日：2014-05-13

申请号：US12058640

申请日：2008-03-28

申请人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

发明人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06Q30/00 ,  G06Q30/02

CPC分类号： G06Q30/0224 ,  G06Q30/02 ,  G06Q30/0231 ,  G06Q30/0239 ,  G06Q30/0256 ,  G06Q30/0277

摘要： A method of providing a keyword advertisement and a system for executing the method are provided. The method of providing the keyword advertisement includes: generating and maintaining an advertiser history ranking by using an advertiser keyword purchase history; and ordering the keyword advertisement display with respect to a user keyword by using the advertiser history ranking. In this instance, the advertiser keyword purchase history includes mapping information between an advertiser and a keyword purchased by the advertiser for each advertisement group or for each advertisement campaign.

摘要翻译： 提供了提供关键词广告的方法和用于执行该方法的系统。 提供关键字广告的方法包括：通过使用广告商关键字购买历史来生成和维护广告商历史排名; 并且通过使用广告者历史排名来排序关于用户关键字的关键字广告显示。 在这种情况下，广告商关键字购买历史包括广告主和广告商为每个广告组购买的关键字之间的映射信息或每个广告活动。

公开(公告)号：US08050966B2

公开(公告)日：2011-11-01

申请号：US12055284

申请日：2008-03-25

申请人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

发明人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

IPC分类号： G06Q40/00

CPC分类号： G06Q30/02 ,  G06Q30/0224 ,  G06Q30/0244 ,  G06Q30/0273 ,  G06Q30/0275 ,  G06Q40/12

摘要： An integrated advertising management method and system with respect to an advertising campaign including a plurality of advertising domains is provided. The integrated advertising management method includes the steps of: generating an advertiser identification associated with an advertiser; in response to a request from the advertiser, setting up an advertisement management component associated with the advertiser identification; and allowing the advertiser to manage the plurality of advertisements included in the advertising campaign by using the advertisement management component such that the advertiser can set up and update at least one of a plurality of conditions for the plurality of advertisements included in the advertising campaign.

摘要翻译： 提供了关于包括多个广告域的广告活动的综合广告管理方法和系统。 综合广告管理方法包括以下步骤：生成与广告主相关联的广告商标识; 响应于来自广告主的请求，设置与广告商标识相关联的广告管理组件; 并且允许广告商通过使用广告管理组件来管理包括在广告活动中的多个广告，使得广告者可以为包括在广告活动中的多个广告的多个条件中的至少一个条件进行设置和更新。

公开(公告)号：US20080243617A1

公开(公告)日：2008-10-02

申请号：US12058640

申请日：2008-03-28

申请人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

发明人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06Q30/00 ,  G06F17/30 ,  G06Q10/00

CPC分类号： G06Q30/0224 ,  G06Q30/02 ,  G06Q30/0231 ,  G06Q30/0239 ,  G06Q30/0256 ,  G06Q30/0277

摘要： A method of providing a keyword advertisement and a system for executing the method are provided. The method of providing the keyword advertisement includes: generating and maintaining an advertiser history ranking by using an advertiser keyword purchase history; and ordering the keyword advertisement display with respect to a user keyword by using the advertiser history ranking. In this instance, the advertiser keyword purchase history includes mapping information between an advertiser and a keyword purchased by the advertiser for each advertisement group or for each advertisement campaign.

摘要翻译： 提供了提供关键词广告的方法和用于执行该方法的系统。 提供关键字广告的方法包括：通过使用广告商关键字购买历史来生成和维护广告商历史排名; 并且通过使用广告者历史排名来排序关于用户关键字的关键字广告显示。 在这种情况下，广告商关键字购买历史包括广告主和广告商为每个广告组购买的关键字之间的映射信息或每个广告活动。

公开(公告)号：US08280762B2

公开(公告)日：2012-10-02

申请号：US13243823

申请日：2011-09-23

申请人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

发明人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

IPC分类号： G06Q40/00

CPC分类号： G06Q30/02 ,  G06Q30/0224 ,  G06Q30/0244 ,  G06Q30/0273 ,  G06Q30/0275 ,  G06Q40/12

摘要： An integrated advertising management method and system with respect to an advertising campaign including a plurality of advertising domains is provided. The integrated advertising management method includes the steps of: generating an advertiser identification associated with an advertiser; in response to a request from the advertiser, setting up an advertisement management component associated with the advertiser identification; and allowing the advertiser to manage the plurality of advertisements included in the advertising campaign by using the advertisement management component such that the advertiser can set up and update at least one of a plurality of conditions for the plurality of advertisements included in the advertising campaign.

摘要翻译： 提供了关于包括多个广告域的广告活动的综合广告管理方法和系统。 综合广告管理方法包括以下步骤：生成与广告主相关联的广告商标识; 响应于来自广告主的请求，设置与广告商标识相关联的广告管理组件; 并且允许广告商通过使用广告管理组件来管理包括在广告活动中的多个广告，使得广告者可以为包括在广告活动中的多个广告的多个条件中的至少一个条件建立和更新。

公开(公告)号：US20100106594A1

公开(公告)日：2010-04-29

申请号：US12530260

申请日：2008-01-30

申请人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

发明人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

IPC分类号： G06Q30/00 ,  G06F17/30

CPC分类号： G06Q30/02 ,  G06Q30/0243

摘要： Provided is an advertising method and system for displaying optimal advertising content, the method including the steps of: maintaining an advertisement database that includes a plurality of advertising contents associated with a targeted site; randomly rolling and displaying the plurality of advertising contents associated with the targeted site by referring to the advertisement database, when displaying the targeted site as a search result; analyzing click statistics information associated with each of the randomly displayed advertising contents; and determining the optimal advertising content associated with the targeted site based on the analyzed click statistics information.

摘要翻译： 提供了一种用于显示最佳广告内容的广告方法和系统，所述方法包括以下步骤：维护包括与目标站点相关联的多个广告内容的广告数据库; 当将目标网站显示为搜索结果时，通过参考广告数据库，随机滚动并显示与目标网站相关联的多个广告内容; 分析与所述随机显示的广告内容中的每一个相关联的点击统计信息; 以及基于所分析的点击统计信息来确定与所述目标站点相关联的最佳广告内容。

公开(公告)号：US20080243797A1

公开(公告)日：2008-10-02

申请号：US12058617

申请日：2008-03-28

申请人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

发明人： Ki Ho Song ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06F17/30

CPC分类号： G06F17/3089 ,  G06Q30/0253 ,  G06Q30/0256

摘要： A method and system for displaying a keyword advertisement through retrieval of an optimal landing page associated with a detailed keyword, and displaying the retrieved landing page for a user, instead of displaying a non-specific landing page associated with the advertisement keyword included in the detailed keyword. A method of displaying a keyword advertisement includes: receiving from a user a detailed keyword that includes one or more advertisement keywords purchased by an advertiser and character strings; dynamically retrieving a landing page according to the received detailed keyword; and displaying page information of the landing page for the user.

摘要翻译： 一种用于通过检索与详细关键词相关联的最佳登陆页面并显示用于用户的所检索的登陆页面来显示关键字广告的方法和系统，而不是显示与包含在详细信息中的广告关键词相关联的非特定着陆页面 关键词。 显示关键字广告的方法包括：从用户接收包括由广告主购买的一个或多个广告关键词和字符串的详细关键字; 根据接收的详细关键字动态检索着陆页; 并显示用户的着陆页的页面信息。

公开(公告)号：US20080243592A1

公开(公告)日：2008-10-02

申请号：US12055284

申请日：2008-03-25

申请人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

发明人： Ki Ho Song ,  Byounghak Kim ,  Minuk Kim

IPC分类号： G06Q30/00 ,  G06Q10/00

CPC分类号： G06Q30/02 ,  G06Q30/0224 ,  G06Q30/0244 ,  G06Q30/0273 ,  G06Q30/0275 ,  G06Q40/12

摘要： An integrated advertising management method and system with respect to an advertising campaign including a plurality of advertising domains is provided. The integrated advertising management method includes the steps of: generating an advertiser identification associated with an advertiser; in response to a request from the advertiser, setting up an advertisement management component associated with the advertiser identification; and allowing the advertiser to manage the plurality of advertisements included in the advertising campaign by using the advertisement management component such that the advertiser can set up and update at least one of a plurality of conditions for the plurality of advertisements included in the advertising campaign.

摘要翻译： 提供了关于包括多个广告域的广告活动的综合广告管理方法和系统。 综合广告管理方法包括以下步骤：生成与广告主相关联的广告商标识; 响应于来自广告主的请求，设置与广告商标识相关联的广告管理组件; 并且允许广告商通过使用广告管理组件来管理包括在广告活动中的多个广告，使得广告者可以为包括在广告活动中的多个广告的多个条件中的至少一个条件建立和更新。

公开(公告)号：US08364523B2

公开(公告)日：2013-01-29

申请号：US12107749

申请日：2008-04-22

申请人： Wu Sic Wee ,  Minuk Kim ,  Byounghak Kim

发明人： Wu Sic Wee ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06Q40/00

CPC分类号： G06Q30/02 ,  G06Q30/0241

摘要： A method of recommending an advertisement keyword comprises receiving at least one keyword for an online advertisement from an advertiser; allowing the advertiser to select at least one standard for keyword suggestions associated with the advertisement; selecting at least one keyword suggestions based, at least in part, upon the at least one standard for keyword suggestions; and providing at least some of the selected at least one keyword suggestions.

摘要翻译： 推荐广告关键词的方法包括从广告主接收至少一个关于在线广告的关键词; 允许广告客户选择与该广告相关联的关键字建议中的至少一个标准; 至少部分地基于关键字建议的至少一个标准来选择至少一个关键字建议; 以及提供所选择的至少一个关键字建议中的至少一些。

公开(公告)号：US20080270167A1

公开(公告)日：2008-10-30

申请号：US12107749

申请日：2008-04-22

申请人： Wu Sic Wee ,  Minuk Kim ,  Byounghak Kim

发明人： Wu Sic Wee ,  Minuk Kim ,  Byounghak Kim

IPC分类号： G06Q99/00

CPC分类号： G06Q30/02 ,  G06Q30/0241

摘要： A method of recommending an advertisement keyword comprises receiving at least one keyword for an online advertisement from an advertiser; allowing the advertiser to select at least one standard for keyword suggestions associated with the advertisement; selecting at least one keyword suggestions based, at least in part, upon the at least one standard for keyword suggestions; and providing at least some of the selected at least one keyword suggestions.

摘要翻译： 推荐广告关键词的方法包括从广告主接收至少一个关于在线广告的关键词; 允许广告客户选择与该广告相关联的关键字建议中的至少一个标准; 至少部分地基于关键字建议的至少一个标准来选择至少一个关键字建议; 以及提供所选择的至少一个关键字建议中的至少一些。