User funnel stage score determination

    公开(公告)号:US11182419B2

    公开(公告)日:2021-11-23

    申请号:US16299380

    申请日:2019-03-12

    Applicant: Oath Inc.

    Abstract: One or more computing devices, systems, and/or methods are provided. A user profile database may be analyzed to identify a first set of user profiles associated with conversion events associated with a first entity and/or a second set of user profiles that are not associated with conversion events associated with the first entity. A first set of vector representations may be generated based upon the first set of user profiles. A second set of vector representations may be generated based upon the second set of user profiles. A request for content associated with a client device may be received. A first vector representation may be generated based upon a first user profile associated with the client device. A user funnel stage score associated with the first entity may be generated based upon the first vector representation, the first set of vector representations and/or the second set of vector representations.

    USER FUNNEL STAGE SCORE DETERMINATION
    2.
    发明申请

    公开(公告)号:US20200293568A1

    公开(公告)日:2020-09-17

    申请号:US16299380

    申请日:2019-03-12

    Applicant: Oath Inc.

    Abstract: One or more computing devices, systems, and/or methods are provided. A user profile database may be analyzed to identify a first set of user profiles associated with conversion events associated with a first entity and/or a second set of user profiles that are not associated with conversion events associated with the first entity. A first set of vector representations may be generated based upon the first set of user profiles. A second set of vector representations may be generated based upon the second set of user profiles. A request for content associated with a client device may be received. A first vector representation may be generated based upon a first user profile associated with the client device. A user funnel stage score associated with the first entity may be generated based upon the first vector representation, the first set of vector representations and/or the second set of vector representations.

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