公开(公告)号：US20220027946A1

公开(公告)日：2022-01-27

申请号：US16934938

申请日：2020-07-21

申请人： Oracle America, Inc.

发明人： Chandra Sekhar Pisupati ,  Karempudi V. Ramarao ,  Preethika Sathyamangalam Kalyanasundaram ,  Samba Reyes Njie, JR.

IPC分类号： G06Q30/02 ,  G06F16/23 ,  H04L29/08 ,  H04L12/58

摘要： A marketing campaign management system that includes a campaign platform that categorizes intended recipient profiles corresponding to intended recipients of marketing campaign messages based on their levels of fatigue. Recipient profiles categorized as “saturated” are then sub-segmented to determine their relative levels of fatigue or saturation. The intended recipient profiles that are most fatigued are removed from a recipients list such that they will not be sent any campaigns until after a rest state has been completed. A transitional safe state ensures that the intended recipient profiles inserted back into the list are not immediately removed once again.

公开(公告)号：US11488204B2

公开(公告)日：2022-11-01

申请号：US16934938

申请日：2020-07-21

申请人： Oracle America, Inc.

发明人： Chandra Sekhar Pisupati ,  Karempudi V. Ramarao ,  Preethika Sathyamangalam Kalyanasundaram ,  Samba Reyes Njie, Jr.

IPC分类号： G06Q30/02 ,  G06F16/23 ,  H04L51/04 ,  H04L67/306 ,  H04L51/214 ,  H04L67/50

摘要： A marketing campaign management system that includes a campaign platform that categorizes intended recipient profiles corresponding to intended recipients of marketing campaign messages based on their levels of fatigue. Recipient profiles categorized as “saturated” are then sub-segmented to determine their relative levels of fatigue or saturation. The intended recipient profiles that are most fatigued are removed from a recipients list such that they will not be sent any campaigns until after a rest state has been completed. A transitional safe state ensures that the intended recipient profiles inserted back into the list are not immediately removed once again.