DYNAMIC CHECKOUT PAGE OPTIMIZATION TO FORESTALL NEGATIVE USER ACTION

    公开(公告)号:US20230038609A1

    公开(公告)日:2023-02-09

    申请号:US17968461

    申请日:2022-10-18

    Applicant: STRIPE, INC.

    Abstract: In an example embodiment, a method for processing payments made via an electronic payment processing system is provided. An example method includes obtaining training data from a data source. The training data relates to prior purchases made via the electronic payment processing system, wherein the data source includes, in some examples, only a checkout page in a purchase transaction funnel. Features associated with a negative user action in relation to prior purchases are identified. A machine learning algorithm produces a dynamic transactional behavior score indicative of a probability that a purchase will invoke a negative user action.

    DYNAMIC CHECKOUT PAGE OPTIMIZATION USING MACHINE-LEARNED MODEL

    公开(公告)号:US20200258141A1

    公开(公告)日:2020-08-13

    申请号:US16274043

    申请日:2019-02-12

    Applicant: Stripe, Inc.

    Abstract: In an example embodiment, a method for processing payments made via an electronic payment processing system is provided. An example method includes obtaining training data from a data source. The training data relates to prior purchases made via the electronic payment processing system, wherein the data source includes, in some examples, only a checkout page in a purchase transaction funnel. Features associated with a negative user action in relation to prior purchases are identified. A machine learning algorithm produces a dynamic transactional behavior score indicative of a probability that a purchase will invoke a negative user action.

    Dynamic checkout page optimization using machine-learned model

    公开(公告)号:US11508001B2

    公开(公告)日:2022-11-22

    申请号:US16274043

    申请日:2019-02-12

    Applicant: Stripe, Inc.

    Abstract: In an example embodiment, a method for processing payments made via an electronic payment processing system is provided. An example method includes obtaining training data from a data source. The training data relates to prior purchases made via the electronic payment processing system, wherein the data source includes, in some examples, only a checkout page in a purchase transaction funnel. Features associated with a negative user action in relation to prior purchases are identified. A machine learning algorithm produces a dynamic transactional behavior score indicative of a probability that a purchase will invoke a negative user action.

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