公开(公告)号：US11436636B2

公开(公告)日：2022-09-06

申请号：US14833300

申请日：2015-08-24

Applicant: Salesforce.com, Inc

Inventor： Byron Pitney ,  Jeffrey S. Cunning ,  Gabriel Joynt ,  Adam Fletcher ,  Srikant Rao

IPC: G06Q30/02

Abstract: In a method for communicating information about a service or product, a record can be retrieved from a database storing records of communications related to a second entity. The record can include information related to an identity of a first entity. The first entity can be defined, at a processor and based upon content of the record, as a member of a set designated to be sent the information about the product or service. The first entity can have previously engaged in a first communication related to the second entity. The second entity can be associated with the product or service. A second communication, which can include the information related to the identity of the first identity, can be sent from the processor to an advertising platform. A third communication, which can include the information about the product or service, can be sent from the processor to the advertising platform.