公开(公告)号：US20240403909A1

公开(公告)日：2024-12-05

申请号：US18328492

申请日：2023-06-02

Applicant: Snap Inc.

Inventor： Simon Hollands ,  Li Shi ,  Amit Adur ,  Mattia Fumagalli ,  Crystal Pan

IPC: G06Q30/0242

Abstract: A lift reporting system to perform operations that include: accessing user behavior data associated with one or more machine-learned (ML) models, the ML models associated with identifiers; determining causal conversions associated with the ML models based on the user behavior data, the causal conversions comprising values; performing a comparison between the values that represents the causal conversions; determining a ranking of the ML models based on the comparison; and causing display of a graphical user interface (GUI) that includes a display of identifiers associated with ML models.