专利检索 ap:("Yanhong Li" OR "Hongbo Zhu" OR "JianGuo Liu" OR "Dan Guo" OR "Limin Zhou" OR "Zhan Wang" OR "ZiZheng Liu" OR "Jie Yuan" OR "Chuang Wang" OR "Wenkai Yang") AND inv:"JianGuo Liu" 第 1 页

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发明申请
Method and system for retrieving advertisement information 有权
标题翻译：检索广告信息的方法和系统

公开(公告)号：US20080172422A1

公开(公告)日：2008-07-17

申请号：US11826107

申请日：2007-07-12

申请人： Yanhong Li , Hongbo Zhu , JianGuo Liu , Dan Guo , Limin Zhou , Zhan Wang , ZiZheng Liu , Jie Yuan , Chuang Wang , Wenkai Yang

发明人： Yanhong Li , Hongbo Zhu , JianGuo Liu , Dan Guo , Limin Zhou , Zhan Wang , ZiZheng Liu , Jie Yuan , Chuang Wang , Wenkai Yang

IPC分类号： G06F17/00

CPC分类号： G06F17/30867 , G06Q30/02

摘要： Method and system for retrieving advertisement information. Information characterizing a user's past search behavior is utilized in creating index data that associate individual users to advertisements. When a search request from a user is received, the index data are utilized to identify one or more advertisements with respect to the received user's search request. Such identified advertisements match the user's past search behavior.

摘要翻译： 检索广告信息的方法和系统。用于表示用户过去搜索行为的信息用于创建将个人用户与广告相关联的索引数据。当接收到来自用户的搜索请求时，使用索引数据来识别关于所接收的用户的搜索请求的一个或多个广告。这种识别的广告与用户的过去搜索行为相匹配。