Product-based advertising
    2.
    发明授权

    公开(公告)号:US10902460B2

    公开(公告)日:2021-01-26

    申请号:US16801897

    申请日:2020-02-26

    Applicant: eBay Inc.

    Abstract: A system and method identify and provide content using identification entries. Product identification information for a product listing is received, and a matching identification entry is selected from a set of identification entries using the product identification information. The matching identification entry is assigned to the product listing for use in selecting content regarding the product listing for presentation.

    PRODUCT-BASED ADVERTISING
    3.
    发明申请

    公开(公告)号:US20200265469A1

    公开(公告)日:2020-08-20

    申请号:US16801897

    申请日:2020-02-26

    Applicant: eBay Inc.

    Abstract: A system and method identify and provide content using identification entries. Product identification information for a product listing is received, and a matching identification entry is selected from a set of identification entries using the product identification information. The matching identification entry is assigned to the product listing for use in selecting content regarding the product listing for presentation.

    PRODUCT-BASED ADVERTISING
    4.
    发明申请
    PRODUCT-BASED ADVERTISING 审中-公开
    基于产品的广告

    公开(公告)号:US20160189208A1

    公开(公告)日:2016-06-30

    申请号:US15063176

    申请日:2016-03-07

    Applicant: eBay Inc.

    Abstract: A method and a system that identify seller ads to potential buyers within a network-based commerce system are provided. The method and system may operate to receive a request including a product identification and financial metrics from a seller, and assign to the seller, based on a distance function and the product identification, a matching identification entry included in a set of identification entries. The method and system may further include operations to identify one or more seller ads associated with the matching identification entry, as determined by a relevance function based on the financial metrics and a distance measured between the matching identification entry and at least one extracted identification entry extracted from a selected content page and included in the set of identification entries.

    Abstract translation: 提供了一种在基于网络的商业系统内向潜在买家识别卖方广告的方法和系统。 方法和系统可以操作以从卖方接收包括产品标识和财务指标的请求,并且基于距离函数和产品标识将包括在一组标识条目中的匹配标识条目分配给卖方。 所述方法和系统还可以包括用于识别与匹配标识条目相关联的一个或多个卖方广告的操作,所述卖方广告由基于所述财务指标的相关函数确定,以及在所述匹配标识条目和所提取的至少一个提取的标识条目之间测量的距离 从所选择的内容页面并且包括在所述一组标识条目中。

    PRODUCT-BASED ADVERTISING
    5.
    发明申请
    PRODUCT-BASED ADVERTISING 有权
    基于产品的广告

    公开(公告)号:US20140278988A1

    公开(公告)日:2014-09-18

    申请号:US14292007

    申请日:2014-05-30

    Applicant: eBay Inc.

    Abstract: A method and a system that identify seller ads to potential buyers within a network-based commerce system are provided. The method and system may operate to receive a request including a product identification from a seller, and assign to the seller, based on a distance function and the product identification, a matching identification entry included in a set of identification entries. The request may also include financial metrics. The method and system may further include operations to identify one or more seller ads associated with the matching identification entry, as determined by a distance measured between the matching identification entry and at least one extracted identification entry extracted from a selected content page and included in the set of identification entries. The identification of the one or more seller ads may also be determined by a relevance function based on the financial metrics.

    Abstract translation: 提供了一种在基于网络的商业系统内向潜在买家识别卖方广告的方法和系统。 所述方法和系统可以操作以从卖方接收包括产品标识的请求,并且基于距离函数和产品标识将包括在一组标识条目中的匹配标识条目分配给卖方。 该请求还可以包括财务指标。 所述方法和系统还可以包括用于识别与匹配标识条目相关联的一个或多个卖方广告的操作,如由匹配标识条目和从所选择的内容页面提取并包括在所选择的内容页面中的至少一个提取的标识条目之间测量的距离所确定的, 一组识别条目。 一个或多个卖家广告的识别也可以由基于财务指标的相关性功能来确定。

    Product-based content
    6.
    发明授权

    公开(公告)号:US10586248B2

    公开(公告)日:2020-03-10

    申请号:US15063176

    申请日:2016-03-07

    Applicant: eBay Inc.

    Abstract: A method and a system that identify content within a network-based system are provided. The method and system may operate to receive a request including an identification from a device of a user, assign a matching identification entry to the identification or to the user using the identification and a set of identification entries comprising the matching identification entry, and transmit the matching identification entry to an identification module configured to identify at least one content for display on a content page using the matching identification entry.

    Product-based advertising
    7.
    发明授权
    Product-based advertising 有权
    基于产品的广告

    公开(公告)号:US08775239B2

    公开(公告)日:2014-07-08

    申请号:US13891272

    申请日:2013-05-10

    Applicant: eBay Inc.

    Abstract: A method and a system that identify seller ads to potential buyers within a network-based commerce system are provided. The method and system may operate to receive a request including a product identification from a seller, and assign to the seller, based on a distance function and the product identification, a matching identification entry included in a set of identification entries. The request may also include financial metrics. The method and system may further include operations to identify one or more seller ads associated with the matching identification entry, as determined by a distance measured between the matching identification entry and at least one extracted identification entry extracted from a selected content page and included in the set of identification entries. The identification of the one or more seller ads may also be determined by a relevance function based on the financial metrics.

    Abstract translation: 提供了一种在基于网络的商业系统内向潜在买家识别卖方广告的方法和系统。 所述方法和系统可以操作以从卖方接收包括产品标识的请求,并且基于距离函数和产品标识将包括在一组标识条目中的匹配标识条目分配给卖方。 该请求还可以包括财务指标。 所述方法和系统还可以包括用于识别与匹配标识条目相关联的一个或多个卖方广告的操作,如由匹配标识条目和从所选择的内容页面提取并包括在所选择的内容页面中的至少一个提取的标识条目之间测量的距离所确定的, 一组识别条目。 一个或多个卖家广告的识别也可以由基于财务指标的相关性功能来确定。

    Product-based advertising
    10.
    发明授权

    公开(公告)号:US09280786B2

    公开(公告)日:2016-03-08

    申请号:US14292007

    申请日:2014-05-30

    Applicant: eBay Inc.

    Abstract: A method and a system that identify seller ads to potential buyers within a network-based commerce system are provided. The method and system may operate to receive a request including a product identification from a seller, and assign to the seller, based on a distance function and the product identification, a matching identification entry included in a set of identification entries. The request may also include financial metrics. The method and system may further include operations to identify one or more seller ads associated with the matching identification entry, as determined by a distance measured between the matching identification entry and at least one extracted identification entry extracted from a selected content page and included in the set of identification entries. The identification of the one or more seller ads may also be determined by a relevance function based on the financial metrics.

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