公开(公告)号：WO2009080100A1

公开(公告)日：2009-07-02

申请号：PCT/EP2007/064294

申请日：2007-12-20

Applicant: TELECOM ITALIA S.p.A. ,  ELIA, Gabriele ,  LISA, Stefania ,  PIERSANTELLI, Giuseppe

Inventor： ELIA, Gabriele ,  LISA, Stefania ,  PIERSANTELLI, Giuseppe

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0231 ,  G06Q30/0242

Abstract: It is disclosed a method of providing a content-on-demand service to a user by means of a communication network. The method comprises transmitting a content to a first terminal of the user and determining whether the user wishes to pay the content at a reduced price. In the affirmative, the method further comprises: generating an acknowledge request message and an expected acknowledge message; generating an advertising block including k commercials and the acknowledge request message in such a way that the user is able to answer to the acknowledge request message only after consuming the k commercials; transmitting the advertising block to a second terminal of the user; listening for an acknowledge message from the second terminal; and determining whether the received acknowledge message corresponds to the expected acknowledge message.

Abstract translation: 公开了一种通过通信网络向用户提供内容点播服务的方法。 该方法包括将内容发送到用户的第一终端并确定用户是否希望以降低的价格支付内容。 肯定地，该方法还包括：产生确认请求消息和预期确认消息; 生成包括k个广告和确认请求消息的广告块，使得用户只有在消费k个广告之后才能够应答确认请求消息; 将所述广告块发送到所述用户的第二终端; 收听来自第二个终端的确认消息; 以及确定所接收的确认消息是否对应于所述预期确认消息。