摘要:
The invention relates to the advertising industry and is directed towards developing new types of advertisements and producing new advertising effects, as well as towards controlling installations and spatially orienting satellites and maintaining a given distance therebetween. In the present method for advertising in space, involving the use of an advertising medium that is launched into space and a means for rendering same visible for mass viewing, the advertising medium is disposed on a rotating satellite platform, to which are attached rods with high definition video cameras and solar batteries attached to the ends thereof. The advertising medium or a model of the item (product) being advertised rotates in front of the lenses of the cameras, separated from the item being advertised by means of the rods, and the image from the cameras is transmitted to Earth, where it is broadcast in real time on high-quality monitors. For a high-quality effect, the space platform with the item being advertised (advertising structure) is oriented in such a way that the item is visible against the background of a celestial body. Continuous gravitational orientation is enabled by means of a long rod having an advertising structure and a rotary assembly attached to one end and a battery and a video recording and data transmission means attached to the other end.
摘要:
Изобретение относится к рекламной индустрии и направлено на развитие новых видов рекламы и получение новых рекламных эффектов. Известны способы осуществления рекламы в Космосе, такие как размещение рекламных конструкций внутри и снаружи пилотируемых космических станций и космических аппаратах совершающих орбитальные полеты над Землей. Данные виды рекламы имеют существенные недостатки, связанные с ограниченной визуализацией на фоне интересных объектов, пейзажей. Известен также способ осуществления рекламы в космосе в котором из спутников летающих на орбите Земли формируют изображения рекламируемой информации в виде слов или ' символов. Такой способ имеет большие ограничения и требует большие ресурсы на управление объектами при котором расходуется рабочее тело необходимое для ориентации спутников в пространстве и поддержания их между собой на определенной дистанции. Целью настоящего изобретения является исключение данных недостатков и расширение возможностей рекламной индустрии, для чего в Способе осуществления рекламы в космосе включающий в себя рекламный носитель, выведенный в космос и средство его визуализации для массового восприятия, отличается тем что, рекламный носитель размещают на вращающейся спутниковой платформе,
摘要:
Die vorliegende Erfindung betrifft eine Vorrichtung, insbesondere zur Anbringung an die Rückseite eines Sitzes. Die Vorrichtung umfasst eine Platte mit einer flächigen Aussparung (44) und einen Einsatz (49), der in der flächigen Aussparung der Platte herausnehmbar lagerbar ist und zur Aufnahme eines Informationsmediums (60) eingerichtet ist, das bei Lagerung des Einsatzes in der flächigen Aussparung der Platte betrachtbar ist. Der Einsatz weist zur lösbaren Fixierung des Einsatzes bei Lagerung desselben in der flächigen Aussparung folgendes auf : mindestens eine Zunge (59) an einem ersten Randbereich des Einsatzes zum Eingriff in mindestens eine entsprechend ausgebildete Nut (48) in der Platte und mindestens eine in oder an mindestens einem zweiten Randbereich des Einsatzes vorhandene und durch Drehung und/oder Verschiebung zumindest eines Bauteils bedienbare lösbare Fixiervorrichtung.
摘要:
A Federal Aviation Administration approved removable, reusable seat headrest apparatus for use as a display device on the seat headrest of a plane. The headrest apparatus includes a frame assembly and an advertising display. The frame assembly includes a first material portion, a second material portion and a median portion connected therebetween. The second material portion has a viewing window for accepting a viewing pocket or an interchangeable display. The interchangeable display includes a frame, molding and transparent insert. The viewing window receives and displays interchangeable advertising material therein, while allowing travelers to selectively review and retain the materials.
摘要:
Fluchtwegmarkierung für Flugzeuge, die ein nachleuchtendes, photolumineszentes Material aufweist, das in mehreren Elementen auf dem Fußboden verlegt ist, dadurch gekennzeichnet, daß mindestens ein Element eine gebogene Form besitzt.
摘要:
A built structure having an upward facing surface; said built structure supporting a first image; said upward facing surface overlaid by said first image in the form of first upwardly facing advertising indicia; said first image arranged for visibility from craft passing over said built structure and so as to be discernable by observers in said craft when said craft is within a predetermined legibility distance of said built structure; and wherein revenue is derived from said upward facing surface. Preferably said first image comprises an active image in communication with a local controller whereby said image can' be replaced by loading a fresh image from a local controller; and where said local controller is in communication with a remote computer; said remote computer adapted to communicate at least said first image to said local controller. Also disclosed is a method of deriving revenue from advertising space, the method comprising the steps of: procuring an upward facing surface and obtaining signage rights to the surface; offering to a third party the surface as a platform for advertising indicia for a predetermined period of time; procuring the application of the advertising indicia to said surface in such manner as to be observable from craft passing over said surface at a predetermined legibility distance; and wherein said advertising indicia comprise an active image in communication with a local controller whereby said image can be replaced by loading a fresh image from a local controller; and where said local controller is in communication with a remote computer; said remote computer adapted to communicate said image to said local controller.
摘要:
The patent deals with a device and a proceeding for displaying the information in the means of transportation, addressed to a target that generally does not profit over the usual commercials. The device and the procedure according to the patent consist in using for commercial purposes the back (A) of a chair from the means of transportation with an antimacassar (D), in the way that upon the back (A) of the chair is placed a support (B) having some basis (1) in which are applied some extensions (2), on top of them being placed a fixative (C) and the antimacassar (D)1 the support (B) also having a bending (3), an exposure area (4) and an inferior bending (5) onto which it's connected another area (6), while between the two areas (4 and 6) it's placed an interspace (g) in which it's displayed an advertising material (E), the latter one might have been displayed onto the exterior side of the exposure area (4) in some circular cuts (7).
摘要:
A built structure having an upward facing surface; said built structure supporting a first image; said upward facing surface overlaid by said first image in the form of first upwardly facing advertising indicia; said first image arranged for visibility from craft passing over said built structure and so as to be discernable by observers in said craft when said craft is within a predetermined legibility distance of said built structure; and wherein revenue is derived from said upward facing surface. Preferably said first image comprises an active image in communication with a local controller whereby said image can' be replaced by loading a fresh image from a local controller; and where said local controller is in communication with a remote computer; said remote computer adapted to communicate at least said first image to said local controller. Also disclosed is a method of deriving revenue from advertising space, the method comprising the steps of: procuring an upward facing surface and obtaining signage rights to the surface; offering to a third party the surface as a platform for advertising indicia for a predetermined period of time; procuring the application of the advertising indicia to said surface in such manner as to be observable from craft passing over said surface at a predetermined legibility distance; and wherein said advertising indicia comprise an active image in communication with a local controller whereby said image can be replaced by loading a fresh image from a local controller; and where said local controller is in communication with a remote computer; said remote computer adapted to communicate said image to said local controller.
摘要:
A display (1) device is provided comprising a first member, a second member, a third member and an arm projecting from a first side of the first member. The projecting arm is foldable onto the first member and the second and third members are foldable against the first member, such that with the first, second and third members in a folded position, a portion of the projecting arm on the first member is hingeably securable to the second member. With the first, second and third members in a folded position and the projecting arm hingeably secured to the second member, the display device has two outer surfaces and is unfoldable at either of two edges (5, 4) to reveal a further two surfaces. The device (1) thus provides six surfaces for display purposes.