Apparatus for releasing a payload from an air vehicle (14), the apparatus comprising a generally tubular holding device (10) mounted on, or formed integrally with, said air vehicle, said holding device (10) having an open end facing in a direction substantially opposite to the direction of travel (16) of said air vehicle (14), in use, the apparatus further comprising a container (18) for housing said payload and configured to be at least partially received within said holding device (10), at least one releasable retaining device (20) for releasably retaining said container (18) within said holding device (10), and an actuation device for selectively actuating said at least one releasable retaining device to release said container from said holding device, said container (18) having thereon at least one drag inducing device (22) configured to induce drag in a direction substantially opposite to that of said direction of travel (16) of said air vehicle, in use, so as to act to drag said container (18) from said holding device (10) through said open end.