Invention Grant
- Patent Title: Methods and apparatus for presenting advertisements during playback of recorded television content
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Application No.: US15394355Application Date: 2016-12-29
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Publication No.: US10945048B2Publication Date: 2021-03-09
- Inventor: Robert Drew Major , Mark B. Hurst
- Applicant: ECHOSTAR TECHNOLOGIES L.L.C.
- Applicant Address: US CO Englewood
- Assignee: ECHOSTAR TECHNOLOGIES L.L.C.
- Current Assignee: ECHOSTAR TECHNOLOGIES L.L.C.
- Current Assignee Address: US CO Englewood
- Agency: Lorenz & Kopf LLP
- Main IPC: H04N21/81
- IPC: H04N21/81 ; H04N21/4147 ; H04N21/454 ; H04N21/431 ; G06Q30/02 ; H04N21/433 ; H04N21/472 ; H04N21/482 ; H04N21/658
Abstract:
A method for operating a programming receiver is provided. The method displays, by the programming receiver, a sequence of recorded video content comprising a video presentation and a plurality of segments of interstitial content; receives, at the programming receiver, a command to skip one of the plurality of segments of interstitial content; and presents a screen comprising a picture advertisement for the one of the plurality of segments of interstitial content, the screen requesting confirmation to skip the one of the plurality of segments of interstitial content in the sequence.
Public/Granted literature
- US20170188116A1 METHODS AND APPARATUS FOR PRESENTING ADVERTISEMENTS DURING PLAYBACK OF RECORDED TELEVISION CONTENT Public/Granted day:2017-06-29
Information query
