A procedure for calibrating a vehicle onboard sensor 202 by facilitating the placement of a calibration fixture 110 on a floor relative to a stationary vehicle 100 using a laser emitter 102 secured to a front steerable wheel 104 of the vehicle on the same lateral side as the vehicle onboard sensor. A beam projection axis X of the laser projector is aligned at a known orientation relative to a geometric characteristic of the vehicle 100, such that the beam projection axis X is directed over a placement location P of the calibration fixture on the floor, either inherently or by guided steering of the supporting steerable wheel. A distance between the calibration fixture 110 and a reference point associated with the vehicle 100 is measured, and a current position of the calibration fixture on the floor along the beam projection axis X is adjusted as required to position the calibration fixture for calibration of the vehicle sensor 202 at a selected distance from the reference point along the beam projection axis X.