This application provides a cell reselection method and apparatus. The method includes: measuring, by a terminal, reference signals of X neighboring cells that work on a target frequency, to obtain X signal measurement values; and if the terminal determines that signal measurement values of N cells in the X neighboring cells meet a cell reselection condition, using, by the terminal as a reselected cell when determining that there is at least one evolved long term evolution cell in the N cells, a cell with a largest signal measurement value in the at least one evolved long term evolution cell.