An electronic apparatus includes a communication module configured to wirelessly communicate with an external remote controller; a main memory; and a main processor, wherein the main processor is further configured to transmit a control signal for registering a key value corresponding to a first key from among keys included in the external remote controller as a selected function from among a plurality of functions capable of being performed by the electronic apparatus to the communication module, based on product information of the electronic apparatus stored in the main memory, and wherein the communication module is further configured to register the key value corresponding to the first key to the selected function based on the control signal, and control the main processor to perform the selected function based on a signal corresponding to the key value corresponding to the first key being received from the external remote controller.