The present application provides a display device, a sounding control method and a sounding control device. The display device includes: a display panel including a plurality of display pixel groups, wherein each display pixel group includes at least one pixel unit; a plurality of sounding units arranged in an array at one side of the display panel away from a display screen; and sound transmission channels in spacing regions between adjacent ones of the display pixel groups. Sound produced by the sounding units is output from the display panel through the sound transmission channels, and sound produced by different ones of the sounding units is output through different ones of the sound transmission channels.