- 专利标题： Methods and system for serving targeted advertisements to a consumer device
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申请号： US17340835申请日： 2021-06-07
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公开(公告)号： US11599901B2公开(公告)日： 2023-03-07
- 发明人: Aaron Brown , Tom Bollich , Adam Helfgott , Rebecca Lerner , Nelson Hunter Prendergast , Nikolaos Melissaris Papanikolaou
- 申请人： MadHive, Inc.
- 申请人地址： US NY New York
- 专利权人： MadHive, Inc.
- 当前专利权人： MadHive, Inc.
- 当前专利权人地址： US NY New York
- 代理机构： The IP Plus Firm, PLLC
- 代理商 Derek Fahey, Esq.
- 主分类号： G06Q30/00
- IPC分类号： G06Q30/00 ; G06Q30/0251 ; G06F21/62 ; G06F17/18 ; H04L9/06 ; H04L9/00 ; H04L9/08 ; H04N21/234 ; H04N21/2347 ; H04N21/458 ; H04N21/81 ; G06Q30/0242 ; G06F16/27
摘要：
A method for auditing an advertisement impression in which a first advertisement was presented in conjunction with first media content is disclosed. The method generally comprises transmitting to a plurality of second computing devices a plurality of randomly generated first cryptographic proofs; receiving, a first message from a second computing device indicating that the first advertisement was presented in conjunction with the first media content; and evaluating the first targeting model for the first advertisement based on the at least one media content classifier.
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