Systems and methods for automated generation and presentation of thematic content objects to consumers in a retail environment are provided. A portable device may include a transmitter or transceiver that emits, produces or otherwise transmits a signal that includes information and/or data representative of an identifier that uniquely identifies the portable device. Upon entering an establishment thematic content delivery circuitry detects the presence of the portable device and obtains the identifier included in the signal emitted by the portable device. Using the identifier, the thematic content delivery circuitry determines a theme logically associated with the identifier. The thematic content delivery circuitry generates thematic content output that is logically associated with the theme and communicates the thematic content output to an output device. The thematic content output may include display output, audio output, tactile output, hardcopy output, or combinations thereof.