Provided is a liquid supply apparatus which is capable of directly taking in a liquid from a flow channel and appropriately mixing a gas into the liquid when generating-nanobubbles in the liquid using an ultrafine bubble generating apparatus. The liquid supply apparatus comprises a flow channel for a liquid supplied from a liquid supply source and an ultrafine bubble generating apparatus for generating nanobubbles in the liquid. The ultrafine bubble generating apparatus is provided with: a liquid ejector for ejecting the liquid taken in from the flow channel; a gas mixer for pressurizing and mixing a gas into the liquid ejected from the liquid ejector; and a nanobubble-generating nozzle for generating nanobubbles in the liquid by passing the liquid with intermixed gas therethrough. The pressure of the liquid in the flow channel flowing into the liquid ejector from the upstream-side of the liquid ejector is a positive pressure and, between the liquid ejector and the-nanobubble-generating nozzle, the gas mixer pressurizes and mixes the gas into the liquid, which is flowing in a pressurized state toward the nanobubble-generating nozzle.