An endoscope apparatus, comprising an imaging controller, a receiver, and an image generator, is provided. The imaging controller makes an optical image to be captured so that the amount of optical information to be captured per a certain area size for an enlarged observation area is greater than that for a normal observation area. The receiver receives the optical information as a pixel signal. The image generator generates a normal image signal corresponding to a normal image on the basis of the pixel signals captured within the normal observation area and a part of the pixel signals captured within the enlarged observation area. The image generator generates an enlarged image signal corresponding to an enlarged image on the basis of the pixel signals captured within the enlarged observation area.