Described herein is a system that includes a location determiner component that receives a first geographic location of a personal computing device of a first individual, wherein the first geographic location is indicative of a current geographic location of the first individual. The system also includes an estimator component that receives a second geographic location that is different from the first geographic location. The estimator component determines an estimated time of arrival for the first individual at the second geographic location based at least in part upon the received first geographic location, wherein the estimator component outputs the estimated time of arrival to a second individual.