A display driving circuit for driving a liquid crystal display panel includes a shift register including a plurality of shift register circuits provided in such a way as to correspond to a plurality of gate lines, respectively, the display driving circuit having latch circuits provided in such a way as to correspond one-by-one to the shift register circuits, a polarity signal being inputted to the latch circuits. When a internal signal generated by a shift register circuit becomes active, a latch circuit loads and retains the polarity signal, and an output from the latch circuit is supplied to a CS bus line. The internal signal becomes active before a first vertical scanning period of a display picture.