There is provided an image display device, in which a pixel includes sub-pixels of four or more colors that include a color in addition to the three primary colors, and which can display a high-quality image in which false colors or artifacts are suppressed. The image display device includes a pixel area in which a plurality of pixels P are arranged in a matrix shape, and each of the pixels P includes m (m is an integer which is equal to or greater than 4) sub-pixels SP. When it is assumed that the colors of the m sub-pixels SP included in one pixel are C1, C2, . . . , and Cm, the m sub-pixels SP which are sequentially arrayed from an arbitrary position include all of the colors of C1, C2, . . . , and Cm in both the vertical direction and the horizontal direction in the pixel area.