Disclosed are a data communication method between NAN devices operating in power save mode and a data communication-performing NAN device operating in power save mode. The data communication method between NAN devices operating in power save mode may comprise the steps of: a first NAN device receiving a discovery window cycle information element; on the basis of the window cycle information element, the first NAN device setting a discovery window cycle and a discovery window included in the discovery window cycle; the first NAN device operating on the discovery window in an awake state and receiving, from a second NAN device, a TIM information element containing information on data buffered on the first NAN device; and on the basis of the TIM information element, the first NAN device setting a listening window or a power save window within the discovery window cycle after the discovery window.