Disclosed is a sanitary ware which has a self-cleaning function for releasing carboxyl-containing greasy stains or soils, such as fatty acids, fatty esters, metallic soaps (scum of soaps), proteins, amino acids, bacteria, and fungi, and deposited stains or soils, such as water scale and urinary calculi. This sanitary ware comprises at least a sanitary ware body and a glaze layer as an outermost layer of the sanitary ware, a monovalent metal component and/or a metal component having a measure of the electronegativity based on Pouling's rule of not more than 1 being provided so as to be releasable evenly and continuously, over the whole surface of the glaze layer as the outermost layer, in such an amount large enough to impart a self-cleaning function for releasing stains or soils to the surface of the glaze layer as the outermost layer, the metal component being suppliable from the glaze layer as the outermost layer and/or the sanitary ware body to the whole surface of the outermost layer. The sanitary ware is advantageous in that stains or soils on the sanitary ware can be simply removed, for example, by running water without using any surfactant and without strongly scrubbing the surface of the sanitary ware by a scrubbing brush or a cleaning brush.