A system and method for cooling back to back electronic displays. Transparent first and second gas chambers are co-existive with the front display surfaces of the first and second electronic displays. A closed loop of isolated gas enters the first and second gas chambers and contacts the front surfaces of the electronic displays, where it may extract heat from the front display surfaces. The isolated gas is then directed into a cooling chamber where it is cooled and re-introduced into the first and second gas chambers. Fans may be used to propel the isolated gas through the cooling chamber and the first and second gas chambers. The circulating gas removes heat directly from the electronic display surfaces. The isolated gas is transparent or at least semi-transparent to ensure that the image quality of the electronic displays is minimally impacted.