An electrochromic mirror reflective element suitable for use in a rearview mirror assembly of a vehicle includes first and second substrates having an electrochromic medium disposed therebetween and bounded by a perimeter seal. A perimeter coating is disposed at a second surface of the first substrate proximate at least a perimeter portion of the first substrate. The perimeter coating generally conceals the perimeter seal from view by a person viewing a first surface of the first substrate and through the first substrate. An at least partially reflective stack of thin films is disposed at least a portion of a third surface of the second substrate. The perimeter seal is at least partially visible to a person viewing a fourth surface of the second substrate and through the second substrate.