发明授权
- 专利标题: Methods, systems, and products for tailored content
- 专利标题(中): 方法,系统和产品定制内容
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申请号: US13523916申请日: 2012-06-15
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公开(公告)号: US08700419B2公开(公告)日: 2014-04-15
- 发明人: William R. Matz , Scott R. Swix
- 申请人: William R. Matz , Scott R. Swix
- 申请人地址: US GA Atlanta
- 专利权人: AT&T Intellectual Property I, L.P.
- 当前专利权人: AT&T Intellectual Property I, L.P.
- 当前专利权人地址: US GA Atlanta
- 代理商 Scott P. Zimmerman, PLLC
- 主分类号: G06Q10/10
- IPC分类号: G06Q10/10 ; G06Q30/02 ; G06Q10/06 ; G06Q30/06 ; G06Q10/08
摘要:
Methods, systems, and products tailor content to users. Clickstream data is merged with a user attribute and content information. A merged record is compared to advertising attributes of advertisements. When the merged record matches an advertising attribute, an advertisement associated with the advertising attribute is retrieved and sent to the user.
公开/授权文献
- US20120260279A1 Methods, Systems, and Products for Tailored Content 公开/授权日:2012-10-11
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