A display method and device obtains advantages of both an analog gray scale method and a digital gray scale method by performing display in multiple display modes. In a display mode-specific video signal generation circuit, an input video signal is output, as an analog value without any change, as a binary digital value, and as a multi-valued digital value. As a result, the display mode changes in a timely manner. Accordingly, a clear image can be displayed. In other words, an analog signal and a digital signal are switched and input to a source driver. In addition, the display device also switches and outputs an analog signal and a digital signal such that the display device can have the advantages of both the analog gray scale method and the digital gray scale method.