A method of defining a three-dimensional structure having multiple facets, such as a package, identifies an image that is to be printed on a first facet. It also identifies a second facet of the package that has a functional relationship with the first facet, determines whether the functional relationship is that of a crease, an edge, or another functional relationship, and automatically defines a bleed area by accessing a rule set and applying the rule set to the determined functional relationship. The bleed area includes an area in which the first image will be printed and that is outside of the location of the first facet.