Invention Grant
- Patent Title: Method for determining an area within a multimedia content element over which an advertisement can be displayed
- Patent Title (中): 用于确定可以显示广告的多媒体内容元素内的区域的方法
-
Application No.: US13874195Application Date: 2013-04-30
-
Publication No.: US09286623B2Publication Date: 2016-03-15
- Inventor: Igal Raichelgauz , Karina Odinaev , Yehoshua Y. Zeevi
- Applicant: Cortica, Ltd.
- Applicant Address: IL Tel Aviv
- Assignee: Cortica, Ltd.
- Current Assignee: Cortica, Ltd.
- Current Assignee Address: IL Tel Aviv
- Agency: M&B IP Analysts, LLC
- Priority: IL171577 20051026; IL173409 20060129; IL185414 20070821
- Main IPC: G06N5/02
- IPC: G06N5/02 ; H04N21/466 ; H04N21/81 ; H04H60/59 ; G06Q30/02 ; H04H20/10 ; H04H60/37 ; H04H60/66 ; H04N7/173 ; H04N21/258 ; H04N21/2668
Abstract:
A method and system for detecting at least an advertising attractive area within a multimedia content element over which an advertisement item can be displayed. The method comprises extracting the multimedia content element from a web-page; partitioning the multimedia content element into a predefined number of portions; generating at least one signature for each portion of the multimedia content element; analyzing the at least one signature generated for each portion of the multimedia content elements; and identifying at least one attractive advertising area within the multimedia content element based on the signature analysis.
Public/Granted literature
Information query
