发明授权
- 专利标题： Method for determining an area within a multimedia content element over which an advertisement can be displayed
- 专利标题（中）： 用于确定可以显示广告的多媒体内容元素内的区域的方法
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申请号： US13874195申请日： 2013-04-30
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公开(公告)号： US09286623B2公开(公告)日： 2016-03-15
- 发明人: Igal Raichelgauz , Karina Odinaev , Yehoshua Y. Zeevi
- 申请人： Cortica, Ltd.
- 申请人地址： IL Tel Aviv
- 专利权人： Cortica, Ltd.
- 当前专利权人： Cortica, Ltd.
- 当前专利权人地址： IL Tel Aviv
- 代理机构： M&B IP Analysts, LLC
- 优先权： IL171577 20051026; IL173409 20060129; IL185414 20070821
- 主分类号： G06N5/02
- IPC分类号： G06N5/02 ; H04N21/466 ; H04N21/81 ; H04H60/59 ; G06Q30/02 ; H04H20/10 ; H04H60/37 ; H04H60/66 ; H04N7/173 ; H04N21/258 ; H04N21/2668
摘要：
A method and system for detecting at least an advertising attractive area within a multimedia content element over which an advertisement item can be displayed. The method comprises extracting the multimedia content element from a web-page; partitioning the multimedia content element into a predefined number of portions; generating at least one signature for each portion of the multimedia content element; analyzing the at least one signature generated for each portion of the multimedia content elements; and identifying at least one attractive advertising area within the multimedia content element based on the signature analysis.
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