A method and apparatus for digital rights management (DRM) with steps and means for receiving a registration request from one of a plurality of DRM agent devices requesting to register one of a plurality of user accounts and the one DRM agent device to one of a plurality of rights issuers, completing a registration process in the one rights issuer, including establishment of a relationship among the one user account, the one DRM agent device and the one rights issuer; and returning a registration completion response to the one DRM agent device. The invention provides support to the many-to-many relationships among DRM entities, such as DRM agent device, user account and rights issuer, so that the DRM system can be applied to more business modes.