SYSTEM FOR PROVIDING SALES INFORMATION VIA INTERACTIVE DIGITAL DATA STREAMS
    32.
    发明公开
    SYSTEM FOR PROVIDING SALES INFORMATION VIA INTERACTIVE DIGITAL DATA STREAMS 审中-公开
    一种用于提供销售信息关于交互式数字数据流

    公开(公告)号:EP1334420A4

    公开(公告)日:2007-01-17

    申请号:EP01979782

    申请日:2001-10-13

    申请人: ACTV INC

    IPC分类号: G06F1/00 G06Q30/00 H04N7/24

    摘要: A virtual sales agent program (18) is provided to users via the functionality of interactive television (10) programming technology, enhanced television systems which present retrieved Internet information (28) and content, and expert based programming systems. The virtual sales agent segments (18) are part of the same transmission stream (4) which broadcasts an associated commercial message. The content signals, comprising both the commercial and virtual sales agent segments, are converted into digital format for transmission. An encoder combines the various digital content signals, which may include video (22), audio, graphics, text (20), and data signals, including Uniform Resource Locators for direction to Internet content (28), into a reduced number of data streams (4) for transmission. Using a multiple-choice controller (348), a user responds to information presentations or interrogatory messages. The various information segments in the various content signals preferably relate in real-time and content so that an interactive conversation can occur as the content signal is played back and the user responds.

    SYSTEM AND METHOD FOR PROVIDING TARGETED PROGRAMMING OUTSIDE OF THE HOME
    33.
    发明公开
    SYSTEM AND METHOD FOR PROVIDING TARGETED PROGRAMMING OUTSIDE OF THE HOME 审中-公开
    系统和方法用于提供ABGEZIELTEM节目素材外的私人公寓

    公开(公告)号:EP1454275A2

    公开(公告)日:2004-09-08

    申请号:EP02734060.3

    申请日:2002-04-26

    申请人: ACTV, Inc.

    IPC分类号: G06F17/60

    摘要: A system and method for providing targeted programming to a user outside of the user's home. The method of receiving at least one of a user identification (12) and a user profile (14), selecting a program (16) based at least in part on the at least one of the user identification (12) and the user profile (14), and providing a program (16) for presentation to a user outside of the user's home (18) is disclosed. A system (20) including presentation device (24) connected to a controller (26) is also disclosed. The controller (26) receives at least one of a user identification (12) and a user profile (14), obtains a program (16) based at least in part on the at least one of the user identification and the user profile and provides a program (16) to a presentation device (24) for presentation to a user (18) outside of the user's home.

    INTERACTIVE PROGRAMMING METHOD
    36.
    发明授权
    INTERACTIVE PROGRAMMING METHOD 失效
    方法交叉规划

    公开(公告)号:EP0782730B1

    公开(公告)日:2003-06-18

    申请号:EP95933897.1

    申请日:1995-09-22

    申请人: ACTV, INC.

    IPC分类号: G06F17/00

    CPC分类号: G06F17/30654 G06N5/04

    摘要: A method of programming an interactive scenario on a multitrack storage media (4) is disclosed. The interactive scenario includes a number of time-synchronized frames on separable data streams which are related in content to one another. The interactive scenario is played back on an apparatus (2) which includes means for selectively retrieving the data streams at a given time. A decision-making goal is defined for the interactive scenario. Once the goal has been defined, a set of rules is developed, preferably using knowledge derived from an expert, which lead to the defined goal. The rules relate hierarchically whereby the conclusions of at least some of the rules are premises for other rules. The rules also logically relate whereby the conclusion of a final rule or rules corresponds to the decision-making goal. If the rules require premises to be obtained, queries are generated to interactively ask for the premises.

    COMPRESSED DIGITAL-DATA SEAMLESS VIDEO SWITCHING SYSTEM
    38.
    发明公开
    COMPRESSED DIGITAL-DATA SEAMLESS VIDEO SWITCHING SYSTEM 审中-公开
    压缩数字数据无缝视频切换系统

    公开(公告)号:EP1273175A2

    公开(公告)日:2003-01-08

    申请号:EP98963253.4

    申请日:1998-12-16

    申请人: ACTV, INC.

    IPC分类号: H04N7/24

    摘要: An interactive cable television system is disclosed which utilizes a standard cable television distribution network for simultaneously providing a plurality of viewers with an interactive television program comprising a plurality of signals related in time and content. Video signals (1) are transmitted in a digital format, more than one signal being multiplexed onto a data stream on a single channel. The video signals (1) may be compressed for efficiency. A receiver (7), in conjunction with a signal selector (8), selects a particular NTSC channel for playback, then selects a particular video signal (1) from the data stream, and decompresses the video signal (1) for playback. Seamless switching between video signals (1) on different channels is provided. An alternative embodiment is disclosed wherein the various signals which comprise the interactive program are switched at the head end rather than at the receiver. The multiple choice control unit selects a desired signal by relaying the multiple choice selections of the user through a relay box back to a remotely located switching station. The switching station routes the correct video signal down the appropriate cable channel for the particular user.

    摘要翻译: 公开了一种交互式有线电视系统,它利用标准的有线电视分配网络,向多个观众同时提供包括多个与时间和内容相关的信号的交互式电视节目。 视频信号(1)以数字格式发送,多于一个信号被复用到单个信道上的数据流上。 视频信号(1)可以被压缩以提高效率。 接收机(7)与信号选择器(8)一起选择特定的NTSC频道用于重放,然后从数据流中选择特定的视频信号(1),并对视频信号(1)进行解压缩以便重放。 提供不同通道上的视频信号(1)之间的无缝切换。 公开了一个替代实施例,其中构成交互式节目的各种信号在头端而不是在接收器处切换。 多选控制单元通过将用户的多选选择通过中继盒中继到远处的交换站来选择期望的信号。 开关站将正确的视频信号路由到适合特定用户的适当电缆通道。