摘要:
Disclose is an advertisement delivery/management system for delivering an advertisement according to priority on a viewer-by-viewer basis through a selected media, comprising advertisement delivery means for delivering advertisements to each of viewers, delivery management means for managing the advertisements to be delivered from the advertisement delivery means to each of the viewers, according to priority, and an advertisement database for storing respective digital advertisement data of the managed advertisements. The delivery management means includes advertisement verification means for verifying the particularity of each of the managed advertisements, and advertisement data change/update means for changing or updating the advertisement data stored in the advertisement database.
摘要:
A system for purchasing a personal recording media includes a first entering unit for entering an identification information in order to identify a customer, a unit connected to the first entering unit for identifying whether or not the customer is an authorized customer based on the entered identification information, a second entering unit connected to the identifying unit for entering at least one designated information by the customer when the customer is identified as an authorized customer in accordance with the identifying unit, a unit for storing a plurality of information, a unit connected to the second entering unit and the information storing unit for reading information associated with the designated information by retrieving the plurality of information in the information storing unit based on the designated information entered by the second entering unit, and a unit connected to the information reading unit for recording the information read from the information storing unit into a predetermined recording media.
摘要:
A method and an apparatus (1) for transmitting advertisement data to a receiver (20) of each viewer/listener registered with a transmitting side are provided. In the transmitting side, from each registered viewer/listener, data characterizing a group to which the viewer/listener belongs is obtained (3); data characterizing viewers/listeners group targeted by each piece of advertisement data is received and associated with the piece of advertisement data (3); for each registered viewer/listener, based on a degree of coincidence between the data characterizing the group to which the viewer/listener belongs and the data characterizing the viewers/listeners group targeted by each piece of advertisement data, selecting from the pieces of advertisement data one or more pieces of advertisement data which will be transmitted to the receiver of the viewer/listener, and assigning the selected pieces of advertisement data to the viewer/listener (6); and, to each registered viewer/listener, transmitting the one or more pieces of advertisement data assigned to the viewer/listener to the receiver (20) of the viewer/listener.
摘要:
A program receiving apparatus comprises a receiving section for receiving programs and program attributes indicating attributes of the programs, a program memory section for holding memory regions corresponding to the program attributes and memorizing the programs in the memory regions, and a storage control section for storing the programs received by the receiving section in the memory regions of the program memory section corresponding to the program attributes received by the receiving section.
摘要:
A broadcast information receiving apparatus, comprising: a broadcast service receiving section for receiving a plurality of broadcast services from a broadcast information source; and an information transmission section for transmitting information, wherein the broadcast service receiving section includes a general service reception controlling section used for reception of the plurality of general broadcast services, and a specific service reception controlling section used for reception of a specific broadcast service, and the information transmitted by the information transmission section includes at least one of information about the use status of the general service reception controlling section and information about the use status of the specific service reception controlling section.
摘要:
A television system is provided with a storage means for a forced accumulation, the advertisement information is selectively received and accumulated therein. According to the present invention, a storagemeans 2 of a TV system 1 is accumulated with the advertisement information in addition to a variety of TV programs. The storage means is structured of an area that can be exclusively used and an area usable as a user intends. Mainly, the advertisement information provided free of charge by an entrepreneur and the life information necessary for a person to use for a life are selectively received and accumulated in the former area. A content of the advertisement information is properly automatically rewritten and can be viewed for 24 hours a day throughout the year, and hence the viewer can utilize the updated advertisement information free of charge at all times. An HDD of the storage means can be utilized for a receiving box spot of the E-commerce and for accumulating news items of the E-newspaper. A cost for providing the advertisement information is approximately 1/10 a cost for the conventional direct mails and about 1/8 a cost for the inserts.