Method and system for predicting failure events

    公开(公告)号:US10713109B2

    公开(公告)日:2020-07-14

    申请号:US15859189

    申请日:2017-12-29

    Applicant: Apple Inc.

    Abstract: Embodiments described herein provide a predictive failure analysis that enables design-time error and exception handling techniques to be supplemented or assisted by a predictive failure analysis system. One embodiment provides an electronic device, comprising a non-transitory machine-readable medium to store instructions; one or more processors to execute the instructions; and a memory coupled to the one or more processors, the memory to store the instructions which, when executed by the one or more processors, cause the one or more processors to receive injection of dynamic error detection logic into the instructions, the dynamic error handling logic including an error handling update to indicate a response to a predicted failure; receive a set of events indicative of the predicted failure; and respond to the set of events according to the error handling update.

    Social referrals of promotional content

    公开(公告)号:US09600830B2

    公开(公告)日:2017-03-21

    申请号:US14291885

    申请日:2014-05-30

    Applicant: Apple Inc.

    CPC classification number: G06Q30/0214 G06F17/30867 G06Q30/0204 G06Q50/01

    Abstract: Methods and arrangements allow merchants to set up advertising campaigns that distribute special offers or discounts and allows users to forward the special offers to friends. The forwarding of the offers could expose merchants to offering more discounts than budgeted and this is a concern. The invention addresses this by having the forwarded offer check with the merchant server or advertising server to see if there is enough budget in the campaign left to allow the issuance of the forwarded offer, and if so, the server issues a new identifier. If not, the user receiving the forwarded offer receives a message saying the campaign has expired. Since every offer has its own identifier, the forwarding of the offers can be tracked, as well as the redemption, which allows for social metric collection.

    TARGETING CUSTOMER SEGMENTS
    5.
    发明申请
    TARGETING CUSTOMER SEGMENTS 有权
    定位客户部分

    公开(公告)号:US20150348102A1

    公开(公告)日:2015-12-03

    申请号:US14289118

    申请日:2014-05-28

    Applicant: Apple Inc.

    CPC classification number: G06Q30/0255

    Abstract: Systems, methods, and computer-readable storage media for targeting segments of customers. A system maps users to targeting segments based on a respective purchase history of the users, and receives a segment identifier from a server, the segment identifier to be associated with a targeting segment from the targeting segments for anonymously identifying the targeting segment. Next, the system associates the segment identifier with the targeting segment and users mapped to the targeting segment, and sends, to the server, the segment identifier and unique user identifiers of the users mapped to the targeting segment associated with the segment identifier, the unique user identifiers masking respective identities of the users from the server and the segment identifier masking an identity of the targeting segment associated with the segment identifier. The system then instructs the server to deliver selected invitational content to at least one unique user identifier associated with the segment identifier.

    Abstract translation: 用于定位客户群体的系统,方法和计算机可读存储介质。 系统基于用户的相应购买历史来将用户定位到定位段,并且从服务器接收段标识符,以从用于匿名识别目标段的目标段与目标段相关联的段标识符。 接下来,系统将段标识符与定位段和用户映射到定位段相关联,并将映射到与段标识符相关联的定位段的用户的段标识符和唯一用户标识符发送到服务器,唯一标识符 用户标识符掩盖来自服务器的用户的相应标识,并且段标识符掩盖与段标识符相关联的定位段的标识。 然后,系统指示服务器将所选择的邀请内容递送到与段标识符相关联的至少一个唯一用户标识符。

    SOCIAL REFERRALS OF PROMOTIONAL CONTENT
    6.
    发明申请
    SOCIAL REFERRALS OF PROMOTIONAL CONTENT 有权
    促进内容的社会参考

    公开(公告)号:US20150348078A1

    公开(公告)日:2015-12-03

    申请号:US14291885

    申请日:2014-05-30

    Applicant: Apple Inc.

    CPC classification number: G06Q30/0214 G06F17/30867 G06Q30/0204 G06Q50/01

    Abstract: Methods and arrangements allow merchants to set up advertising campaigns that distribute special offers or discounts and allows users to forward the special offers to friends. The forwarding of the offers could expose merchants to offering more discounts than budgeted and this is a concern. The invention addresses this by having the forwarded offer check with the merchant server or advertising server to see if there is enough budget in the campaign left to allow the issuance of the forwarded offer, and if so, the server issues a new identifier. If not, the user receiving the forwarded offer receives a message saying the campaign has expired. Since every offer has its own identifier, the forwarding of the offers can be tracked, as well as the redemption, which allows for social metric collection.

    Abstract translation: 方法和安排允许商家设置分发特别优惠或折扣的广告活动,并允许用户将特别优惠转发给朋友。 转发优惠可能会使商家提供比预算更多的折扣,这是令人担忧的。 本发明通过将转发的报价与商家服务器或广告服务器进行查询来查看,以查看剩余的活动中是否有足够的预算来允许发送转发的报价,如果是,则服务器发出新的标识符。 如果没有,接收转发的优惠的用户会收到一条消息,表示广告系列已经过期。 由于每个报价都有自己的标识符,因此可以跟踪报价的转发以及可以进行社交指标收集的兑换。

    METHOD AND SYSTEM FOR PREDICTING FAILURE EVENTS

    公开(公告)号:US20190102244A1

    公开(公告)日:2019-04-04

    申请号:US15859189

    申请日:2017-12-29

    Applicant: Apple Inc.

    Abstract: Embodiments described herein provide a predictive failure analysis that enables design-time error and exception handling techniques to be supplemented or assisted by a predictive failure analysis system. One embodiment provides an electronic device, comprising a non-transitory machine-readable medium to store instructions; one or more processors to execute the instructions; and a memory coupled to the one or more processors, the memory to store the instructions which, when executed by the one or more processors, cause the one or more processors to receive injection of dynamic error detection logic into the instructions, the dynamic error handling logic including an error handling update to indicate a response to a predicted failure; receive a set of events indicative of the predicted failure; and respond to the set of events according to the error handling update.

    Targeting customer segments
    8.
    发明授权

    公开(公告)号:US09881320B2

    公开(公告)日:2018-01-30

    申请号:US14289118

    申请日:2014-05-28

    Applicant: Apple Inc.

    CPC classification number: G06Q30/0255

    Abstract: Systems, methods, and computer-readable storage media for targeting segments of customers. A system maps users to targeting segments based on a respective purchase history of the users, and receives a segment identifier from a server, the segment identifier to be associated with a targeting segment from the targeting segments for anonymously identifying the targeting segment. Next, the system associates the segment identifier with the targeting segment and users mapped to the targeting segment, and sends, to the server, the segment identifier and unique user identifiers of the users mapped to the targeting segment associated with the segment identifier, the unique user identifiers masking respective identities of the users from the server and the segment identifier masking an identity of the targeting segment associated with the segment identifier. The system then instructs the server to deliver selected invitational content to at least one unique user identifier associated with the segment identifier.

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