摘要:
Systems and methods to manage the presentation of advertisements. One embodiment includes: a data communication server to assign a reference of a connection server to an advertisement and to provide the reference of the connection server with the advertisement for presentation to customers; a connection server to receive from the customers requests made via the reference of the connection server for connections to an advertiser of the advertisement and to provide the connections for real time communications between the customers and the advertiser in response to the requests made via the reference; and a controller coupled with the data communication server and the connection server to compute a performance indicator of the advertisement based on tracking the provided connections via the reference assigned to the advertisement and to determine whether to pause delivery of the advertisement for presentation based on the computed performance indicator.
摘要:
Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a session border controller to interface with a packet switched network, and one or more servers coupled to the session border controller to receive from a seller a request for a connection to a customer for real time communications between the seller and the customer, to establish the connection for real time communications between the seller and the customer in response to the request received from the seller, to identify payment information of the customer, and to charge the customer on behalf of the seller using the payment information for a transaction made over the connection established in response to the request received from the seller.
摘要:
Methods and apparatuses to facilitate searches of communication references for real time communication connections. One embodiment includes: one or more web servers to assign a communication reference to an advisor for distribution by the advisor in one or more documents, to associate at least one keyword with the communication reference, to receive from the advisor a bid price on the keyword associated with the communication reference, and to present the communication reference selected based at least in part on the bid price in response to a search related to the keyword; a session border controller to interface with a packet switched network; and one or more telecommunication servers to determine contact information of the advisor based on the communication reference used by a customer to request a communication connection to the advisor, and to connect the customer to the advisor for real time communications using the determined contact information.
摘要:
Methods and apparatuses to provide user interfaces dynamically customized according to partners through which the user interfaces are accessed in a customer acquisition process. One embodiment includes providing to a plurality of entities a platform, configured to assign references for embedding in listings for presentation and configured to connect people for real time communications according to the references embedded in the listings, the references to be used to request the platform to provide the connections; responsive to a request received via a first entity of the plurality of entities, presenting a user interface of the platform in a first format to identify the first entity; and responsive to a request received via a second entity of the plurality of entities, presenting the user interface of the platform in a second format to identify the second entity.
摘要:
Methods and systems to specify complex geographic areas for advertisements to connect advertisers and customers for real time communications. One embodiment includes: a web server to present a user interface to receive input specifying a plurality of geographic areas and one or more operations to combine the plurality of geographic areas into a geographic area of service of an advertisement and to provide the advertisement with a reference of a connection server for presentation to a customer when a location of the customer matches with the geographic area of service of the advertisement; and a connection server to receive a request from the customer for a connection to an advertiser of the advertisement and to provide the connection for real time communications between the customer and the advertiser in response to the request made via the reference of the connection server.
摘要:
Systems and methods to connect a seller to a customer according to a request received from the seller. One embodiment includes a process implemented in a user terminal of a seller, where the process includes: responsive to a request from the seller, establishing a connection to a user terminal of a customer for real time communications between the seller and the customer, using a reference assigned to the customer; and charging the customer on behalf of the seller for a transaction made over the connection established in response to the request from the seller. In one embodiment, the connection established in response to the request from the seller is a peer to peer connection between the user terminal of the seller and the user terminal of the customer.
摘要:
Methods and apparatuses to facilitate connections between peoples for real time communications. In one embodiment, a method includes: identifying an entity based at least in part on relevancy to a content of a document to be presented to a user; and for presentation to the user adding a communication reference separately from the content used to identify the entity; where the communication reference has been assigned to the entity and the communication reference can be used to request a connection for real time communications with the entity.