Method and Apparatus for Social Network Marketing with Advocate Referral
    11.
    发明申请
    Method and Apparatus for Social Network Marketing with Advocate Referral 有权
    社会网络营销与倡导者转介方法与设备

    公开(公告)号:US20090222304A1

    公开(公告)日:2009-09-03

    申请号:US12041088

    申请日:2008-03-03

    IPC分类号: G06Q10/00 G06Q30/00

    摘要: A service provider facilitates consumption of goods, brands, or services on an interactive network using characterizations of consumers, behavior, brands, consumable goods, advertisers, and advocates to determine a three-way match between a consumable good, a consumer, and an advocate. The matching method determines one or more advocates by maximizing the estimated contextual value of personalized advocacy. Further, the service provider captures the value of the personalized advocacy in each match, and distributes that value in the form of various marketing incentive.

    摘要翻译: 服务提供者通过使用消费者,行为,品牌,消费品,广告商和倡导者的表征,在互动网络上消费商品,品牌或服务,以确定消费品,消费者和倡导者之间的三方匹配 。 匹配方法通过最大化个性化倡导的估计上下文价值来确定一个或多个倡导者。 此外,服务提供商捕获每场比赛中个性化倡导的价值,并以各种营销激励的形式分配该价值。

    Method and Apparatus for Social Network Marketing with Consumer Referral
    12.
    发明申请
    Method and Apparatus for Social Network Marketing with Consumer Referral 有权
    消费者转介社交网络营销方法与设备

    公开(公告)号:US20090222302A1

    公开(公告)日:2009-09-03

    申请号:US12041054

    申请日:2008-03-03

    IPC分类号: G06Q10/00

    摘要: A service provider facilitates consumption of goods, brands, or services on an interactive network using characterizations of consumers, behavior, brands, consumable goods, advertisers, and advocates to determine a three-way match between a consumable good, a consumer, and an advocate. The matching method determines one or more likely consumers by maximizing the estimated contextual value of personalized advocacy. Further, the service provider captures the value of the personalized advocacy in each match, and distributes that value in the form of various marketing incentives.

    摘要翻译: 服务提供者通过使用消费者,行为,品牌,消费品,广告商和倡导者的表征,在互动网络上消费商品,品牌或服务,以确定消费品,消费者和倡导者之间的三方匹配 。 匹配方法通过最大化个性化宣传的估计背景值来确定一个或多个可能的消费者。 此外,服务提供商捕获每场比赛中个性化倡导的价值,并以各种营销奖励的形式分配该价值。

    System and Method for Word-of-Mouth Advertising
    13.
    发明申请
    System and Method for Word-of-Mouth Advertising 审中-公开
    口碑广告的系统和方法

    公开(公告)号:US20090182618A1

    公开(公告)日:2009-07-16

    申请号:US12015115

    申请日:2008-01-16

    IPC分类号: G06F17/00 G06Q30/00

    摘要: A system and method to facilitate word-of-mouth advertising and sales support associated with displayed media objects on distributed networks is described. The system provides one or more advocates to a network user accessing advertising of a brand, product, or service. One or more of the advocates may be socially related to the user. User interactions with the advocates are facilitated through a real-time communication network, follow-on commercial activity is tracked, and the value of word-of-mouth advocacy is captured and distributed.

    摘要翻译: 描述了一种在分布式网络上促进与显示的媒体对象相关联的口碑广告和销售支持的系统和方法。 该系统为网络用户提供访问品牌,产品或服务的广告的一个或多个倡导者。 一个或多个倡导者可能与用户在社会上相关。 通过实时通信网络促进用户与倡导者的互动,追踪商业活动,并且捕获并分发口碑宣传的价值。

    USER-GENERATED ACTIVITY MAPS
    14.
    发明申请
    USER-GENERATED ACTIVITY MAPS 有权
    用户生成的活动

    公开(公告)号:US20090171939A1

    公开(公告)日:2009-07-02

    申请号:US11966972

    申请日:2007-12-28

    IPC分类号: G06F17/30

    CPC分类号: G06F17/30241

    摘要: Apparatus and computer-readable media for associating metadata with a geographic location are provided. The apparatus includes logic for detecting that a mobile device is present at a geographic location relevant to a user of the mobile device, logic for retrieving context information associated with the location, logic for selecting a program code module based upon a contextual relevancy of the location, logic for providing the program code module for execution, where the program code module is capable of performing processing specific to at least one aspect of the location, the processing is based upon the context information, and the program code module is further capable of receiving at least one input data item from the mobile device, where the at least one input data item describes an activity of the user at the location, and logic for associating the at least one input data item with the location.

    摘要翻译: 提供了用于将元数据与地理位置相关联的装置和计算机可读介质。 该装置包括用于检测移动设备存在于与移动设备的用户相关的地理位置的逻辑,用于检索与该位置相关联的上下文信息的逻辑,用于基于位置的上下文相关性来选择程序代码模块的逻辑 用于提供用于执行的程序代码模块的逻辑,其中程序代码模块能够执行特定于位置的至少一个方面的处理,该处理基于上下文信息,并且程序代码模块还能够接收 来自所述移动设备的至少一个输入数据项,其中所述至少一个输入数据项描述所述位置处的用户的活动,以及用于将所述至少一个输入数据项与所述位置相关联的逻辑。

    Targeted Ad System Using Metadata
    16.
    发明申请
    Targeted Ad System Using Metadata 审中-公开
    使用元数据的目标广告系统

    公开(公告)号:US20090164301A1

    公开(公告)日:2009-06-25

    申请号:US11963349

    申请日:2007-12-21

    IPC分类号: G06Q30/00 G06F7/10 G06F17/30

    摘要: A method for targeting advertisements selects a first content item that has an associated set of metadata. The associated metadata is for providing information regarding the first content item. The method identifies a first user having a relationship to the first content item. The first user has a set of profile information. The method determines a first metadata element such as, for example, a tag or keyword used by the first user in relation to the first content item. The first metadata element is generated by one or more users of the first content item such as, for example, the first user or a second user. The method selects a first advertisement for presentation to the first user. The selection process uses data associated with one or more of the first content item, the first user, and the first metadata element. Additional embodiments of the invention include a system and a computer readable medium for implementation of the foregoing.

    摘要翻译: 用于定向广告的方法选择具有相关联的元数据集合的第一内容项目。 相关联的元数据用于提供关于第一内容项的信息。 该方法识别与第一内容项有关系的第一用户。 第一个用户具有一组配置文件信息。 该方法确定第一元数据元素,例如第一用户相对于第一内容项使用的标签或关键字。 第一元数据元素由第一内容项目的一个或多个用户生成,例如第一用户或第二用户。 该方法选择用于呈现给第一用户的第一广告。 选择过程使用与第一内容项,第一用户和第一元数据元素中的一个或多个相关联的数据。 本发明的另外的实施例包括用于实现前述内容的系统和计算机可读介质。

    ADPACK
    17.
    发明申请
    ADPACK 有权

    公开(公告)号:US20090157450A1

    公开(公告)日:2009-06-18

    申请号:US11959217

    申请日:2007-12-18

    IPC分类号: G06Q10/00

    摘要: A system for monetization of content includes a storage device for storage and retrieval of data, and a library of content and advertisements stored within the storage device. The library comprises an organizational structure for facilitating the storage and retrieval. The system also includes a monetization engine for identifying within the library a first content item having a first monetizable feature. The system is configured for selecting a second content item from several content items within the library, and associating the second content item to the first content item by using the first monetizable feature for presentation of the second content item in conjunction with the first content item. Further embodiments include various additional systems, methods, and computer readable media for implementation of the foregoing.

    摘要翻译: 用于内容获利的系统包括用于存储和检索数据的存储装置,以及存储在存储装置内的内容和广告库。 图书馆包括一个便于存储和检索的组织结构。 该系统还包括用于在库内识别具有第一可获利特征的第一内容项目的获利引擎。 该系统被配置用于从库内的多个内容项目中选择第二内容项目,并且通过使用第一可获利特征来与第一内容项目一起呈现第二内容项目来将第二内容项目与第一内容项目相关联。 另外的实施例包括用于实现前述内容的各种附加系统,方法和计算机可读介质。

    Distributed Automatic Recording of Live Event
    18.
    发明申请
    Distributed Automatic Recording of Live Event 有权
    分布式自动录制现场活动

    公开(公告)号:US20090148124A1

    公开(公告)日:2009-06-11

    申请号:US12369714

    申请日:2009-02-11

    IPC分类号: H04N7/00

    摘要: Methods and systems for processing multimedia content captured from a plurality of locations via one or more capturing devices include obtaining multimedia content from one or more capturing devices. The capturing devices identify a type of content being captured and/or location of capture. An interest type for multimedia content is obtained from a consuming user. The multimedia content from the capturing devices are searched based on the interest type of the consuming user. A subset of the multimedia content conforming to the interest type is presented in substantial real-time at the receiving devices of the consuming users. Feedback regarding the presented multimedia content is obtained from consuming users and communicated to the capturing devices in substantial real-time so as to influence future capture of multimedia content. The methods also include receiving a request for recording a live event wherein the request provides one or more recording preferences including one or more requester preferences for recording the live event. The request is dynamically matched to one or more generating users who have expressed intentions for recording the live event. The generating users are associated with one or more capturing devices that are configured to record the live event based on the recording preferences of the request. The request is then forwarded to the matched one or more generating users for recording the live event. User interactions at the recordings are monitored and fed back to the generating users for further refining the recordings.

    摘要翻译: 用于处理经由一个或多个捕获设备从多个位置捕获的多媒体内容的方法和系统包括从一个或多个捕获设备获取多媒体内容。 捕获设备识别正在捕获的内容的类型和/或捕获的位置。 从消费用户获得多媒体内容的兴趣类型。 基于消费用户的兴趣类型来搜索来自捕获设备的多媒体内容。 在消费用户的接收设备上实时地呈现符合兴趣类型的多媒体内容的子集。 所提供的多媒体内容的反馈是从消费用户获得的,并以实时的方式传送到拍摄设备,以便影响未来的多媒体内容的捕获。 所述方法还包括接收记录实时事件的请求,其中所述请求提供一个或多个记录偏好,包括用于记录直播事件的一个或多个请求者偏好。 该请求与一个或多个表示用于记录直播活动的意图的生成用户动态匹配。 生成用户与被配置为基于请求的记录偏好来记录直播事件的一个或多个捕获设备相关联。 然后将该请求转发到匹配的一个或多个生成用户以记录直播事件。 监视记录中的用户交互并将其反馈给生成用户以进一步细化记录。

    Therapeutic Massage Ramp
    19.
    发明申请
    Therapeutic Massage Ramp 审中-公开
    治疗按摩斜坡

    公开(公告)号:US20080105266A1

    公开(公告)日:2008-05-08

    申请号:US11557966

    申请日:2006-11-08

    申请人: Marc Davis

    发明人: Marc Davis

    IPC分类号: A61G15/00

    CPC分类号: A61G13/009 A61G15/007

    摘要: In accordance with the specifications, drawings and claims of this application, applicant presents a easily portable device that permits the user to be in a relaxed, reduced stress pronated sitting position whereby the user may be subjected to massage. This device can be quickly setup and is adjustable to include a head rest, which is situated to perfect alignment of the head with the spine of the user, reducing stress and promoting proper posture. The user is free to watch television, sporting events or concerts being able to promote better posture and spinal alignment, preventing damaging stresses upon the skeletal and nervous systems. This device only supports the center or spinal region of the back, whereby the shoulders and arms are not impinged upon by being held in the same planar surface as the spine. One's spine, scapula and shoulder joints are not in the same plane or surface and should not be forced into planar alignment. This device provides support to the cervical and upper thoracic area. Due to it's design features in relation to the lack a close fitting support around the guteal region, there is a prevention of sacral pressure sores about the sacrum region and constriction of the sciatic nerve. The orthopedically designed device promotes proper attitude of the spine creating less tension on the components of the spine. The device is portable, light-weight and compact enough so as to enable the user to travel with the device or place under one's bed. This anatomically designed device is to promote postural stabilization where torso inclination is preferred, where stresses and tensions are decreased due to the increase of circulation as blood flow is not restricted to the absence of forced flexion upon the muscles of the upper back.

    摘要翻译: 根据本申请的规格,附图和权利要求,申请人提出了一种容易携带的装置,其允许使用者处于放松的,减轻的应力旋转坐姿中,由此可以对使用者进行按摩。 该装置可以快速设置并且是可调节的,包括头枕,该头枕位于使头部与使用者的脊柱完美对准,减轻压力并促进适当的姿势。 用户可以自由地观看电视,体育赛事或音乐会,能够促进更好的姿势和脊柱对准,防止对骨骼和神经系统造成破坏性的压力。 该装置仅支撑背部的中心或脊部区域,由此通过将其保持在与脊柱相同的平面表面中,肩部和臂部不会被撞击。 一个人的脊柱,肩胛骨和肩关节不在同一平面或表面,不应该被迫进入平面对齐。 该装置支持颈部和上胸部区域。 由于其设计特点与臀部周围缺乏紧密配合有关,预防骶骨骶骨压迫性褥疮和坐骨神经收缩。 整形设计的装置促进脊柱的正确姿态,使脊柱的部件产生较小的张力。 该设备是便携式的,重量轻且足够紧凑,以便使用户能够将设备或地点移动到床下。 这种解剖设计的装置是促进姿势稳定,其中优选躯干倾斜,其中应力和张力由于循环增加而减少,因为血流不限于在上背部肌肉上没有强制屈曲。

    Method and apparatus for social network marketing with brand referral
    20.
    发明授权
    Method and apparatus for social network marketing with brand referral 有权
    社交网络营销方法与设备,品牌推介

    公开(公告)号:US08560390B2

    公开(公告)日:2013-10-15

    申请号:US12041062

    申请日:2008-03-03

    IPC分类号: G06Q30/00

    摘要: A service provider facilitates consumption of goods, brands, or services on an interactive network using characterizations of consumers, behavior, brands, consumable goods, advertisers, and advocates to determine a three-way match between a consumable good, a consumer, and an advocate. The matching method determines one or more goods likely to be benefit from the marketing scheme by maximizing the estimated contextual value of personalized advocacy. Further, the service provider captures the value of the personalized advocacy in each match, and distributes that value in the form of various marketing incentives.

    摘要翻译: 服务提供者通过使用消费者,行为,品牌,消费品,广告商和倡导者的表征,在互动网络上消费商品,品牌或服务,以确定消费品,消费者和倡导者之间的三方匹配 。 匹配方法通过最大化个性化倡导的估计背景值来确定可能受益于营销计划的一种或多种商品。 此外,服务提供商捕获每场比赛中个性化倡导的价值,并以各种营销奖励的形式分配该价值。