Marketing selection optimization process
    11.
    发明授权
    Marketing selection optimization process 有权
    营销选择优化过程

    公开(公告)号:US07346540B2

    公开(公告)日:2008-03-18

    申请号:US11456534

    申请日:2006-07-10

    IPC分类号: G06F17/60

    摘要: A market selection optimization method comprising the steps of assigning product offers to consumers in the presence of multiple constraints, such that each consumer is assigned at least one product offer; determining a difference in expected profitability associated with the assigned product offer and a different product offer for each consumer; sorting the consumers according to the respective difference in expected profitabilities associated with the product offers; and reassigning the product offers to the sorted consumers in accordance with the respective difference in expected profitabilites. The result of this process is a selection of marketing offers that optimizes expected revenues.

    摘要翻译: 一种市场选择优化方法,包括以下步骤:在存在多个约束的情况下向消费者分配产品报价,使得每个消费者被分配至少一个产品报价; 确定与分配的产品报价相关的预期盈利能力和每个消费者的不同产品报价的差异; 根据与产品报价相关的预期利润的差异对消费者进行分类; 并根据预期利润的差异将产品报价重新分配给排序的消费者。 这个过程的结果是选择优化预期收入的营销优惠。

    Marketing selection optimization process
    12.
    发明申请
    Marketing selection optimization process 有权
    营销选择优化过程

    公开(公告)号:US20050154630A1

    公开(公告)日:2005-07-14

    申请号:US11036649

    申请日:2005-01-14

    摘要: A market selection optimization method comprising the steps of assigning product offers to consumers in the presence of multiple constraints, such that each consumer is assigned at least one product offer; determining a difference in expected profitability associated with the assigned product offer and a different product offer for each consumer; sorting the consumers according to the respective difference in expected profitabilities associated with the product offers; and reassigning the product offers to the sorted consumers in accordance with the respective difference in expected profitabilites. The result of this process is a selection of marketing offers that optimizes expected revenues.

    摘要翻译: 一种市场选择优化方法,包括以下步骤:在存在多个约束的情况下向消费者分配产品报价,使得每个消费者被分配至少一个产品报价; 确定与分配的产品报价相关的预期盈利能力和每个消费者的不同产品报价的差异; 根据与产品报价相关的预期利润的差异对消费者进行分类; 并根据预期利润的差异将产品报价重新分配给排序的消费者。 这个过程的结果是选择优化预期收入的营销优惠。