公开(公告)号：US09299089B2

公开(公告)日：2016-03-29

申请号：US14105480

申请日：2013-12-13

Applicant: Verizon Patent and Licensing Inc.

Inventor： Marcelo D. Lechner ,  Erin Flood ,  Yehuda Kaplovitz ,  Daniel S. Elias

IPC: G06Q30/02 ,  H04N21/81 ,  H04N21/234 ,  H04N21/472 ,  H04N21/84 ,  H04N21/845

CPC classification number: G06Q30/0264 ,  H04N21/23424 ,  H04N21/47202 ,  H04N21/812 ,  H04N21/84 ,  H04N21/8455

Abstract: A device is configured to receive scheduling information associated with a program. The device is configured to determine a time break, corresponding to an advertisement, associated with the program. The device is configured to receive guide information associated with the program. The device is configured to identify the program based on the guide information and the scheduling information, and generate an advertisement map based on identifying the program and based on the time break. The advertisement map may include information that identifies the time break and the program. The device is configured to provide the advertisement map to a dynamic advertisement insertion system to permit the dynamic advertisement insertion system to replace the advertisement during a subsequent playing of the program.

Abstract translation: 设备被配置为接收与节目相关联的调度信息。 该设备被配置为确定与该程序相关联的对应于广告的时间间隔。 该设备被配置为接收与该程序相关联的引导信息。 该设备被配置为基于指导信息和调度信息来识别程序，并且基于识别程序并基于时间间隔来生成广告图。 广告地图可以包括标识时间休息和节目的信息。 该设备被配置为将广告地图提供给动态广告插入系统，以允许动态广告插入系统在随后播放节目期间替换广告。