Abstract:
A system performs audience response measurement and tracking using neuro-response data such as central nervous system, autonomic nervous system, and effector data. Subjects are exposed to stimulus material such as marketing and entertainment materials and data is collected using mechanisms such as Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, and facial emotion encoding. Data collected is analyzed to measure and track audience response to the stimulus materials.
Abstract:
A system performs entity and relationship assessment and extraction using neuro-response data such as central nervous system, autonomic nervous system, and effector data. Subjects are exposed to stimulus material and neuro-response data is collected using mechanisms such as Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, and facial emotion encoding. Data collected is provided to assess and extract entity and relationship formation among individuals, groups, or objects in marketing, advertising, entertainment, and other stimuli.
Abstract:
Subjects exposed to stimulus materials such stimulus associated with products and services are provided with incentives to provide response assessments at a point of transaction. The point of transaction has a time and/or location near the point of exposure to the stimulus materials and response collection. In some examples, the point of transaction is associated with a product request, information request, service request, product delivery, information download, service fulfillment, etc. Response data is collected at the point of transaction to more accurately assess user responses to stimulus materials.
Abstract:
A system performs program and commercial response monitoring using neuro-response data such as central nervous system, autonomic nervous system, and effector data. Multiple subjects in multiple markets are exposed to programming and commercials and neuro-response data is collected using mechanisms such as Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, and facial emotion encoding. Data collected is provided for response integration to measure and track multi-market program and commercial response to stimulus materials.
Abstract:
In general, certain embodiments of the present disclosure provide devices and methods for fermentation. According to various embodiments, a device is provided comprising a container for housing an amount of a carbohydrate solution therein. An atomizer coupled to the container converts the carbohydrate solution into an aerosol suspension of particles that is emitted into a first chamber. A first panel separating the first chamber from a second chamber includes a fermentation agent thereon. The carbohydrate solution is emitted as the aerosol suspension of particles into the first chamber and onto the first panel such that the carbohydrate solution is fermented by the fermentation agent. The carbohydrate solution is collected in the second chamber and is returned to the atomizer until the carbohydrate solution has been fermented to a desired state. In certain embodiments, the fermentation agent comprises a yeast culture or other microorganism.
Abstract:
In general, certain embodiments of the present disclosure provide methods and systems for analyzing eye and contact lens condition. According to various embodiments, a method is provided comprising receiving an image of an eye. The method further comprises extracting condition information of the eye and receiving diagnosis information from a database. The method further comprises comparing the condition information with the diagnosis information and providing an analysis of the eye. In various embodiments, the eye may include a contact lens on the surface of the eye and the condition information may include a condition of the contact lens. In some embodiments, the analysis may include an estimated suggested time to remove the contact lens. In other embodiments, the analysis may include an estimated expiration of the contact lens. In some embodiments, the database may comprise both local storage and global databases access through a global network.
Abstract:
In general, certain embodiments of the present disclosure provide devices and methods for brewing beverages. According to various embodiments, the device comprises a pipe structure coupled to a chamber. In some embodiments, the chamber may be configured to house a brewing agent. The device further comprises a pump coupled to the pipe structure. In some embodiments, the pump may be configured to cause water in a container to be pumped through an intake aperture in the pipe structure. The device further comprises a heating element coupled to the pipe structure. In some embodiments, the heating element may cause the water to be heated. In some embodiments, the water in the pipe structure may be directed through the chamber in order to steep the brewing agent in the water.
Abstract:
Mechanisms are provided for intelligently creating advertisements in a neurologically informed manner. A framework is provided for intelligently generating an advertisement and optimizing the advertisement for particular contexts including display characteristics, viewer emotions, and biorhythms. Multiple versions or variations of an advertisement may be manually or automatically generated to suit particular environmental and viewer characteristics. Advertisements can also be provided with wrappers to allow improved connectivity and flow with surrounding media.
Abstract:
A system assesses consumer experience portrayal effectiveness by evaluating neuro-response measurements for a consumer directly experiencing stimulus and/or indirectly experiencing stimulus through observation of another. Neuro-response measurements are collected using multiple modalities to evaluate personal and observed experiences of products, services, offerings, and stimulus. Examples of neuro-response measurements include Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, and facial emotion encoding measurements. In many instances, neuro-response data is combined with other data and analyzed to assess total consumer experience portrayal effectiveness.
Abstract:
A system determines neuro-response stimulus and stimulus attribute resonance. Stimulus material and stimulus material attributes such as communication, concept, experience, message, images, audio, pricing, and packaging are evaluated using neuro-response data collected with mechanisms such as Event Related Potential (ERP), Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, and facial emotion encoding. Neuro-response data is analyzed to determine stimulus and stimulus attribute resonance.