Interactive advertising with media collections

    公开(公告)号:US11783369B2

    公开(公告)日:2023-10-10

    申请号:US17843810

    申请日:2022-06-17

    Applicant: Snap Inc.

    Inventor: Jacob Andreou

    CPC classification number: G06Q30/0244

    Abstract: Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated interactive advertising. In one embodiment, a client device receives content elements for display as part of a content collection. Advertising data is also received for display between selected content elements. Interaction elements are merged with the create an advertising element. During display of the advertising data, the interaction elements are presented on the client device output, and are controllable via user inputs. In various embodiments, interaction data recorded at the device is used to manage the presentation of future advertising data.

    Interactive advertising with media collections

    公开(公告)号:US11367101B2

    公开(公告)日:2022-06-21

    申请号:US17110842

    申请日:2020-12-03

    Applicant: Snap Inc.

    Inventor: Jacob Andreou

    Abstract: Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated interactive advertising. In one embodiment, a client device receives content elements for display as part of a content collection. Advertising data is also received for display between selected content elements. Interaction elements are merged with the create an advertising element. During display of the advertising data, the interaction elements are presented on the client device output, and are controllable via user inputs. In various embodiments, interaction data recorded at the device is used to manage the presentation of future advertising data.

    Content collection navigation and autoforwarding

    公开(公告)号:US11064011B2

    公开(公告)日:2021-07-13

    申请号:US16356765

    申请日:2019-03-18

    Applicant: Snap Inc.

    Abstract: Systems and methods for communicating and displaying collections of image and video clip content are described. In one example embodiment, a device receives interface information about a group of content collections from a server computer system. When a user inputs a selection of a first content collection, the device displays images and video clips in a sequence defined by the content collection. Each piece of content (e.g. image or video clip) is displayed for less than a threshold display time. When the device finishes playing the first content collection, the device automatically begins playing a next content collection. Additional content collections generated from content submitted by other client devices can be received from the server computer system, with autoforward play of additional content collections continuing indefinitely. Some embodiments include content collections generated by the server computer system, as well as advertising elements or other system images presented between content collections.

    GENERATION, CURATION, AND PRESENTATION OF MEDIA COLLECTIONS WITH AUTOMATED ADVERTISING

    公开(公告)号:US20210201364A1

    公开(公告)日:2021-07-01

    申请号:US17119412

    申请日:2020-12-11

    Applicant: Snap Inc.

    Inventor: Jacob Andreou

    Abstract: Systems, devices, media, instructions, and methods for computer based automated content generation, curation, and presentation are described. In one embodiment a content collection is generated with a first continuous presentation group by associating a first content element from a first content message of the plurality of content messages and a second content element from a second content message of the plurality of content messages to associate the first content element and the second content element as the first continuous presentation group. Advertising element placement within the presentation order for the first media collection is determined, and adjusted to avoid interrupting the continuous presentation group. In other embodiments, various advertising patterns are used and adjusted based on curated presentation groups within content collections.

    RESTRICTED GROUP CONTENT COLLECTION

    公开(公告)号:US20210092087A1

    公开(公告)日:2021-03-25

    申请号:US17110913

    申请日:2020-12-03

    Applicant: Snap Inc.

    Abstract: A messaging server system receives a message creation input from a first client device that is associated with a first user registered with the messaging server system. The messaging server system determines, based on an entity graph representing connections between a plurality of users registered with the messaging server system, that the first user is within a threshold degree of connection with a second that initiated a group story in relation to a specified event. The messaging server system determines, based on location data received from the first client device, that the first client device was located within a geo-fence surrounding a geographic location of the specified event during a predetermined event window, the geo-fence and event window having been designated by the second user, and causes the first client device to present a user interface element, that enables the first user to submit content to the group story.

    Methods and systems for server generation of interactive advertising with content collections

    公开(公告)号:US10949872B2

    公开(公告)日:2021-03-16

    申请号:US15582251

    申请日:2017-04-28

    Applicant: Snap Inc.

    Inventor: Jacob Andreou

    Abstract: Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated interactive advertising. In one embodiment, a server system merges advertising data with interaction elements to create an advertising element, and communicates the advertising element to a client device with other pieces of content. In another embodiment, advertising data is received at a client device and merged at the client device with interaction elements to generate an advertising element. The advertising element is then displayed between content elements that are part of one or more content collections. In various embodiments, interaction data recorded at the device is used to manage the presentation of future advertising elements.

    CONTENT COLLECTION NAVIGATION AND AUTOFORWARDING

    公开(公告)号:US20190281104A1

    公开(公告)日:2019-09-12

    申请号:US16356765

    申请日:2019-03-18

    Applicant: Snap Inc.

    Abstract: Systems and methods for communicating and displaying collections of image and video clip content are described. In one example embodiment, a device receives interface information about a group of content collections from a server computer system. When a user inputs a selection of a first content collection, the device displays images and video clips in a sequence defined by the content collection. Each piece of content (e.g. image or video clip) is displayed for less than a threshold display time. When the device finishes playing the first content collection, the device automatically begins playing a next content collection. Additional content collections generated from content submitted by other client devices can be received from the server computer system, with autoforward play of additional content collections continuing indefinitely. Some embodiments include content collections generated by the server computer system, as well as advertising elements or other system images presented between content collections.

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