ENTERTAINMENT SYSTEM FOR PROVIDING PERSONALIZED ADVERTISEMENTS
    1.
    发明申请
    ENTERTAINMENT SYSTEM FOR PROVIDING PERSONALIZED ADVERTISEMENTS 审中-公开
    提供个性化广告的娱乐系统

    公开(公告)号:US20100228592A1

    公开(公告)日:2010-09-09

    申请号:US12397007

    申请日:2009-03-03

    IPC分类号: G06Q30/00 G06Q99/00

    摘要: Media is provided to a client device in response to a request with dynamically selected advertisements. One or more advertisements can be dynamically selected by an application server based on user data, advertisement parameters and other data to provide in or near the requested media. Attributes can be determined for one or more advertisement sets in which advertisements are placed within the requested media. The advertisement sets may be configured with the identified advertisements by an application server, and the requested media content and identified ads can be provided to the requesting client device.

    摘要翻译: 响应于具有动态选择的广告的请求,将媒体提供给客户端设备。 一个或多个广告可以由应用服务器基于用户数据,广告参数和其他数据动态地选择,以在请求的媒体内或附近提供。 可以为在所请求的媒体中放置广告的一个或多个广告集确定属性。 广告组可以由应用服务器配置有识别的广告,并且所请求的媒体内容和标识的广告可以被提供给请求的客户端设备。

    REAL TIME AD SELECTION FOR REQUESTED CONTENT
    2.
    发明申请
    REAL TIME AD SELECTION FOR REQUESTED CONTENT 审中-公开
    实时广告选择要求的内容

    公开(公告)号:US20100228591A1

    公开(公告)日:2010-09-09

    申请号:US12396931

    申请日:2009-03-03

    IPC分类号: G06Q30/00 G06Q99/00

    摘要: Media is provided to a client device in response to a request with dynamically selected advertisements in near real time by performing a portion of ad selection operations as pre-processing before a media content request is received. One or more advertisements can be dynamically selected by an application server based on user data, advertisement parameters and other data to provide in the requested media. Attributes can be determined for one or more advertisement sets in which advertisements are placed within the requested media. The advertisement sets may be configured with the identified advertisements by an application server, and the requested media content and identified ads can be provided to the requesting client device.

    摘要翻译: 在接收到媒体内容请求之前,通过执行广告选择操作的一部分作为预处理,将媒体响应于具有动态选择的广告的请求而被提供给客户端设备。 一个或多个广告可以由应用服务器基于用户数据,广告参数和其他数据动态地选择,以在请求的媒体中提供。 可以为在所请求的媒体中放置广告的一个或多个广告集确定属性。 广告组可以由应用服务器配置有识别的广告,并且所请求的媒体内容和标识的广告可以被提供给请求的客户端设备。