公开(公告)号：US11544333B2

公开(公告)日：2023-01-03

申请号：US16551395

申请日：2019-08-26

Applicant: Adobe Inc.

Inventor： Deepansh Rawal ,  Shubhi Rastogi ,  Shivani Jaiswal ,  Saurabh Garg ,  Hyder Javeed Ziaee ,  Deepak Kumar ,  Akshay Sethi ,  Aditi Jain

IPC: G06F16/95 ,  G06F16/9532 ,  G06F16/957 ,  G06N20/00 ,  G06F16/958 ,  G06V30/262 ,  H04L67/50

Abstract: Analytics system onboarding of web content is described. In one example, an analytics onboarding system is configured to process web content to generate recommendations, automatically and without user intervention. The recommendations are configured to assist in mapping of web content variables in web content to data elements supported by an analytics system to generate metrics that describe occurrence of events as part of user interaction with web content.

公开(公告)号：US20220335448A1

公开(公告)日：2022-10-20

申请号：US17231876

申请日：2021-04-15

Applicant: Adobe Inc.

Inventor： Saurabh Garg ,  Mukul Lamba ,  Aditi Jain ,  David Jocic

IPC: G06Q30/02 ,  H04L29/08 ,  G06F16/901

Abstract: The present disclosure relates to systems, non-transitory computer-readable media, and methods for generating a dynamic journey graph representing various activities corresponding to a user-segment journey by displaying nodes with visual indicators that report portions of such users who experienced the various activities. In particular, in one or more embodiments, the disclosed systems receive datasets representing activities experienced by users from a user segment during a user-segment journey. The disclosed systems further determine different portions of users from the user segment that experienced particular activities, such as events or actions experienced by particular portions of the user segment. Based on determining different user portions that experienced different activities, the disclosed systems generate a journey graph including nodes with visual indicators reporting the different portions of users corresponding to particular activities.

公开(公告)号：US11972477B2

公开(公告)日：2024-04-30

申请号：US17659194

申请日：2022-04-14

Applicant: ADOBE INC.

Inventor： Mukul Lamba ,  Saurabh Garg ,  Aditi Jain

IPC: G06Q30/00 ,  G06Q30/0601

CPC classification number: G06Q30/0643 ,  G06Q30/0623 ,  G06Q30/0633

Abstract: Systems and methods for customer journey optimization are described. One or more aspects of the systems and methods include displaying a workflow canvas including a representation of a customer journey corresponding to a digital content channel, wherein the customer journey comprises an ordered sequence of event definitions; displaying the digital content channel within the customer journey user interface; monitoring user interactions with digital content channel; receiving an event payload generated in response to a user interaction with the digital content channel based on the monitoring, wherein the event payload comprises event data describing the user interaction; generating an event definition based on the event data from the event payload, wherein the event definition defines a category of user interaction events on the digital content channel; adding the event definition to the customer journey; and displaying a representation of the customer journey including a visual representation of the added event definition.

公开(公告)号：US20230334558A1

公开(公告)日：2023-10-19

申请号：US17659194

申请日：2022-04-14

Applicant: ADOBE INC.

Inventor： Mukul Lamba ,  Saurabh Garg ,  Aditi Jain

IPC: G06Q30/06

CPC classification number: G06Q30/0643 ,  G06Q30/0633 ,  G06Q30/0623

Abstract: Systems and methods for customer journey optimization are described. One or more aspects of the systems and methods include displaying a workflow canvas including a representation of a customer journey corresponding to a digital content channel, wherein the customer journey comprises an ordered sequence of event definitions; displaying the digital content channel within the customer journey user interface; monitoring user interactions with digital content channel; receiving an event payload generated in response to a user interaction with the digital content channel based on the monitoring, wherein the event payload comprises event data describing the user interaction; generating an event definition based on the event data from the event payload, wherein the event definition defines a category of user interaction events on the digital content channel; adding the event definition to the customer journey; and displaying a representation of the customer journey including a visual representation of the added event definition.

公开(公告)号：US20210064676A1

公开(公告)日：2021-03-04

申请号：US16551395

申请日：2019-08-26

Applicant: Adobe Inc.

Inventor： Deepansh Rawal ,  Shubhi Rastogi ,  Shivani Jaiswal ,  Saurabh Garg ,  Hyder Javeed Ziaee ,  Deepak Kumar ,  Akshay Sethi ,  Aditi Jain

IPC: G06F16/9532 ,  G06F16/957 ,  G06F16/958 ,  G06N20/00 ,  H04L29/08 ,  G06K9/72

Abstract: Analytics system onboarding of web content is described. In one example, an analytics onboarding system is configured to process web content to generate recommendations, automatically and without user intervention. The recommendations are configured to assist in mapping of web content variables in web content to data elements supported by an analytics system to generate metrics that describe occurrence of events as part of user interaction with web content.