公开(公告)号：US20200236023A1

公开(公告)日：2020-07-23

申请号：US16253467

申请日：2019-01-22

Applicant: Adobe Inc.

Inventor： Pranav Ravindra Maneriker ,  Reshmi Sasidharan ,  Atanu R. Sinha

IPC: H04L12/26 ,  H04L12/24

Abstract: In some embodiments, an intervention evaluation system estimates counterfactual metric for a focal online platform based on an assessment model built using performance data of the focal online platform and control online platforms. The intervention evaluation system accesses performance data of the focal online platform that has been subject to a temporary intervention and performance data of control online platforms that are not subject to the temporary intervention. The intervention evaluation system determines estimation weights for these control online platforms based on the performance data in a pre-intervention period. Based on the estimation weights, the intervention evaluation system computes a counterfactual metric indicating the performance of the focal online platform in a post-intervention period in the absence of the temporary intervention. The counterfactual metric is transmitted to the focal online platform, where the counterfactual metric is usable for modifying an interactive computing environment provided by the focal online platform.

公开(公告)号：US11038785B2

公开(公告)日：2021-06-15

申请号：US16253467

申请日：2019-01-22

Applicant: Adobe Inc.

Inventor： Pranav Ravindra Maneriker ,  Reshmi Sasidharan ,  Atanu R. Sinha

IPC: H04L12/26 ,  H04L12/24

Abstract: In some embodiments, an intervention evaluation system estimates counterfactual metric for a focal online platform based on an assessment model built using performance data of the focal online platform and control online platforms. The intervention evaluation system accesses performance data of the focal online platform that has been subject to a temporary intervention and performance data of control online platforms that are not subject to the temporary intervention. The intervention evaluation system determines estimation weights for these control online platforms based on the performance data in a pre-intervention period. Based on the estimation weights, the intervention evaluation system computes a counterfactual metric indicating the performance of the focal online platform in a post-intervention period in the absence of the temporary intervention. The counterfactual metric is transmitted to the focal online platform, where the counterfactual metric is usable for modifying an interactive computing environment provided by the focal online platform.

公开(公告)号：US11665073B2

公开(公告)日：2023-05-30

申请号：US17319364

申请日：2021-05-13

Applicant: Adobe Inc.

Inventor： Pranav Ravindra Maneriker ,  Reshmi Sasidharan ,  Atanu R. Sinha

IPC: H04L43/0823 ,  H04L41/14 ,  H04L41/22

CPC classification number: H04L43/0823 ,  H04L41/14 ,  H04L41/22

Abstract: In some embodiments, an intervention evaluation system estimates counterfactual metric for a focal online platform based on an assessment model built using performance data of the focal online platform and control online platforms. The intervention evaluation system accesses performance data of the focal online platform that has been subject to a temporary intervention and performance data of control online platforms that are not subject to the temporary intervention. The intervention evaluation system determines estimation weights for these control online platforms based on the performance data in a pre-intervention period. Based on the estimation weights, the intervention evaluation system computes a counterfactual metric indicating the performance of the focal online platform in a post-intervention period in the absence of the temporary intervention. The counterfactual metric is transmitted to the focal online platform, where the counterfactual metric is usable for modifying an interactive computing environment provided by the focal online platform.

公开(公告)号：US20210266245A1

公开(公告)日：2021-08-26

申请号：US17319364

申请日：2021-05-13

Applicant: Adobe Inc.

Inventor： Pranav Ravindra Maneriker ,  Reshmi Sasidharan ,  Atanu R. Sinha

IPC: H04L12/26 ,  H04L12/24

Abstract: In some embodiments, an intervention evaluation system estimates counterfactual metric for a focal online platform based on an assessment model built using performance data of the focal online platform and control online platforms. The intervention evaluation system accesses performance data of the focal online platform that has been subject to a temporary intervention and performance data of control online platforms that are not subject to the temporary intervention. The intervention evaluation system determines estimation weights for these control online platforms based on the performance data in a pre-intervention period. Based on the estimation weights, the intervention evaluation system computes a counterfactual metric indicating the performance of the focal online platform in a post-intervention period in the absence of the temporary intervention. The counterfactual metric is transmitted to the focal online platform, where the counterfactual metric is usable for modifying an interactive computing environment provided by the focal online platform.