METHODS AND APPARATUS TO MONITOR MEDIA EXPOSURE IN VEHICLES
    6.
    发明申请
    METHODS AND APPARATUS TO MONITOR MEDIA EXPOSURE IN VEHICLES 有权
    监测媒体在车辆中的暴露的方法和装置

    公开(公告)号:US20110103595A1

    公开(公告)日:2011-05-05

    申请号:US12611757

    申请日:2009-11-03

    IPC分类号: H04R29/00

    CPC分类号: H04R29/00 H04R2499/13

    摘要: Methods and apparatus to monitor media exposure in vehicles are disclosed. An example implementation includes collecting audience measurement data with a media monitoring device fixed in a vehicle and transmitting the audience measurement data from the media monitoring device to a shuttle located within the vehicle, the shuttle being incapable of collecting audience measurement data independent of the media monitoring device.

    摘要翻译: 公开了监测车辆中的媒体曝光的方法和装置。 示例实现包括:利用固定在车辆中的媒体监控设备收集观众测量数据,并将来自媒体监控设备的观众测量数据传输到位于车辆内的穿梭机,该班车不能独立于媒体监控来收集观众测量数据 设备。