Methods and apparatus to collect audience information associated with a media presentation
    5.
    发明授权
    Methods and apparatus to collect audience information associated with a media presentation 有权
    收集与媒体演示相关的观众信息的方法和设备

    公开(公告)号:US08555304B2

    公开(公告)日:2013-10-08

    申请号:US13526415

    申请日:2012-06-18

    IPC分类号: H04H60/33

    摘要: Methods and apparatus to collect audience information associated with a media presentation are described herein. In an example method includes counting a first number of individuals proximate to a media presentation device, counting a second number of signals received from one or more portable devices, each of which is associated with a respective one of one or more monitored individuals, comparing the first number of individuals to the second number of signals, and determining a third number of unidentified ones of the individuals proximate to the media presentation device based on the comparison of the first number of individuals to the second number of signals.

    摘要翻译: 本文描述了收集与媒体呈现相关联的受众信息的方法和装置。 在一个示例性方法中包括计数靠近媒体呈现设备的第一数量的个体,对从一个或多个便携式设备接收的第二数量的信号进行计数,每个便携式设备与一个或多个被监控个体中的相应一个相关联, 基于所述第一数量个体与所述第二数量信号的比较,确定靠近所述媒体呈现装置的所述个体中的不明身份的第三数量的第一数量的第二数量的个体。