Method and system for targeted marketing by leveraging video-based demographic insights
    1.
    发明授权
    Method and system for targeted marketing by leveraging video-based demographic insights 有权
    通过利用基于视频的人口学分析来定位营销的方法和系统

    公开(公告)号:US07617981B2

    公开(公告)日:2009-11-17

    申请号:US11759367

    申请日:2007-06-07

    IPC分类号: G06K7/10

    摘要: Demographic and transaction data are presented in a report usable for marketing-related purposes and other applications using a camera apparatus to capture customer image data at a point-of-sale location and sends the image data to a customer image database where the image data is stored. Demographic data (such as gender, age group, height) are extracted from the customer image data and sent to the customer image database. Point-of-sale transaction data is collected and sent to a transaction database where the transaction data is stored. A computer processes customer image data, transaction data, and attributes relating to the customer image data and transaction data, to correlate extracted demographic data to transaction data. The correlated data is preferably sent to a target marketing database and used to generate a market research report.

    摘要翻译: 人口统计学和交易数据显示在可用于营销相关目的的报告中,并且使用相机装置在销售点位置捕获客户图像数据的其他应用,并将图像数据发送到客户图像数据库,其中图像数据是 存储。 从客户图像数据中提取人口统计学数据(如性别,年龄组,身高)并发送给客户图像数据库。 销售点交易数据被收集并发送到存储交易数据的交易数据库。 计算机处理客户图像数据,交易数据以及与客户图像数据和交易数据相关的属性,以将提取的人口统计数据与交易数据相关联。 相关数据优选地发送到目标营销数据库,并用于生成市场研究报告。

    Method and system for targeted marketing by leveraging video-based demographic insights
    2.
    发明授权
    Method and system for targeted marketing by leveraging video-based demographic insights 失效
    通过利用基于视频的人口学分析来定位营销的方法和系统

    公开(公告)号:US07267277B2

    公开(公告)日:2007-09-11

    申请号:US11116409

    申请日:2005-04-28

    IPC分类号: G06K7/10

    摘要: Demographic and transaction data are presented in a report usable for marketing-related purposes and other applications using a camera apparatus to capture customer image data at a point-of-sale location and sends the image data to a customer image database where the image data is stored. Demographic data (such as gender, age group, height) are extracted from the customer image data and sent to the customer image database. Point-of-sale transaction data is collected and sent to a transaction database where the transaction data is stored. A computer processes customer image data, transaction data, and attributes relating to the customer image data and transaction data, to correlate extracted demographic data to transaction data. The correlated data is preferably sent to a target marketing database and used to generate a market research report.

    摘要翻译: 人口统计学和交易数据显示在可用于营销相关目的的报告中,并且使用相机装置在销售点位置捕获客户图像数据的其他应用,并将图像数据发送到客户图像数据库,其中图像数据是 存储。 从客户图像数据中提取人口统计学数据(如性别,年龄组,身高)并发送给客户图像数据库。 销售点交易数据被收集并发送到存储交易数据的交易数据库。 计算机处理客户图像数据,交易数据以及与客户图像数据和交易数据相关的属性,以将提取的人口统计数据与交易数据相关联。 相关数据优选地发送到目标营销数据库,并用于生成市场研究报告。

    METHOD AND SYSTEM FOR TARGETED MARKETING BY LEVERAGING VIDEO-BASED DEMOGRAPHIC INSIGHTS
    3.
    发明申请
    METHOD AND SYSTEM FOR TARGETED MARKETING BY LEVERAGING VIDEO-BASED DEMOGRAPHIC INSIGHTS 审中-公开
    通过基于视频的人口学观点来瞄准营销的方法和系统

    公开(公告)号:US20080304754A1

    公开(公告)日:2008-12-11

    申请号:US12062247

    申请日:2008-04-03

    IPC分类号: G06K9/62

    摘要: Demographic and transaction data are presented in a report usable for marketing-related purposes and other applications using a camera apparatus to capture customer image data at a point-of-sale location and sends the image data to a customer image database where the image data is stored. Demographic data (such as gender, age group, height) are extracted from the customer image data and sent to the customer image database. Point-of-sale transaction data is collected and sent to a transaction database where the transaction data is stored. A computer processes customer image data, transaction data, and attributes relating to the customer image data and transaction data, to correlate extracted demographic data to transaction data. The correlated data is preferably sent to a target marketing database and used to generate a market research report.

    摘要翻译: 人口统计学和交易数据显示在可用于营销相关目的的报告中,并且使用相机装置在销售点位置捕获客户图像数据的其他应用,并将图像数据发送到客户图像数据库,其中图像数据是 存储。 从客户图像数据中提取人口统计学数据(如性别,年龄组,身高)并发送给客户图像数据库。 销售点交易数据被收集并发送到存储交易数据的交易数据库。 计算机处理客户图像数据,交易数据以及与客户图像数据和交易数据相关的属性,以将提取的人口统计数据与交易数据相关联。 相关数据优选地发送到目标营销数据库,并用于生成市场研究报告。

    METHOD AND SYSTEM FOR TARGETED MARKETING BY LEVERAGING VIDEO-BASED DEMOGRAPHIC INSIGHTS
    4.
    发明申请
    METHOD AND SYSTEM FOR TARGETED MARKETING BY LEVERAGING VIDEO-BASED DEMOGRAPHIC INSIGHTS 有权
    通过基于视频的人口学观点来瞄准营销的方法和系统

    公开(公告)号:US20070228141A1

    公开(公告)日:2007-10-04

    申请号:US11759367

    申请日:2007-06-07

    IPC分类号: G06Q30/00 G06Q90/00

    摘要: Demographic and transaction data are presented in a report usable for marketing-related purposes and other applications using a camera apparatus to capture customer image data at a point-of-sale location and sends the image data to a customer image database where the image data is stored. Demographic data (such as gender, age group, height) are extracted from the customer image data and sent to the customer image database. Point-of-sale transaction data is collected and sent to a transaction database where the transaction data is stored. A computer processes customer image data, transaction data, and attributes relating to the customer image data and transaction data, to correlate extracted demographic data to transaction data. The correlated data is preferably sent to a target marketing database and used to generate a market research report.

    摘要翻译: 人口统计学和交易数据显示在可用于营销相关目的的报告中,并且使用相机装置在销售点位置捕获客户图像数据的其他应用,并将图像数据发送到客户图像数据库,其中图像数据是 存储。 从客户图像数据中提取人口统计学数据(如性别,年龄组,身高)并发送给客户图像数据库。 销售点交易数据被收集并发送到存储交易数据的交易数据库。 计算机处理客户图像数据,交易数据以及与客户图像数据和交易数据相关的属性,以将提取的人口统计数据与交易数据相关联。 相关数据优选地发送到目标营销数据库,并用于生成市场研究报告。

    Multi-event type monitoring and searching
    9.
    发明授权
    Multi-event type monitoring and searching 有权
    多事件类型监控和搜索

    公开(公告)号:US08601494B2

    公开(公告)日:2013-12-03

    申请号:US12013706

    申请日:2008-01-14

    CPC分类号: G06Q10/10

    摘要: Multiple event types are monitored for events, and surveillance data is stored for each event. Surveillance data for a primary event of one event type can be presented to a user, and surveillance data for a set of related events corresponding to another event type can be presented based on a set of relatedness criteria and the surveillance data for the primary event. A user can adjust the relatedness criteria to filter/adjust the surveillance data presented for the related event(s). A user interface can enable the user to simultaneously view the surveillance data for both events and adjust the relatedness criteria. In an illustrative application, the invention is utilized to detect fraudulent merchandise returns in a retail store.

    摘要翻译: 监视事件的多个事件类型,并为每个事件存储监视数据。 可以向用户呈现一种事件类型的主要事件的监视数据,并且可以基于一组相关性标准和主事件的监视数据来呈现与另一事件类型相对应的一组相关事件的监视数据。 用户可以调整相关性标准来过滤/调整相关事件所呈现的监视数据。 用户界面可以使用户能够同时查看两个事件的监视数据,并调整相关性标准。 在示例性应用中,本发明用于检​​测零售商店中的欺诈性商品退货。