摘要:
Dynamic user testing implemented in a wager gaming environment allows new content to be tested on-the-fly, and allows the content presented on the wagering game machines to be accordingly varied, while live, based on the dynamic user testing of the new content. Such dynamic user testing allows the new content to be tested without implementing expensive testing processes. Moreover, the new content can be provided on-the-fly for presentation on the wagering game machines without affecting an ongoing wagering game or taking the wagering game machines offline if the new content is determined to be more successful than the current content. Dynamic user testing allows a wager gaming environment to collect data for creating new wagering games, for promoting wagering games, and for testing new content across multiple platforms.
摘要:
Dynamic user testing implemented in a wager gaming environment allows new content to be tested on-the-fly, and allows the content presented on the wagering game machines to be accordingly varied, while live, based on the dynamic user testing of the new content. Such dynamic user testing allows the new content to be tested without implementing expensive testing processes. Moreover, the new content can be provided on-the-fly for presentation on the wagering game machines without affecting an ongoing wagering game or taking the wagering game machines offline if the new content is determined to be more successful than the current content. Dynamic user testing allows a wager gaming environment to collect data for creating new wagering games, for promoting wagering games, and for testing new content across multiple platforms.
摘要:
Systems and methods for serving patrons in a wagering game environment are described herein. In some embodiments, a method includes receiving patron service information, wherein the patron service information indicates activities of a patron in a casino. The method can also include selecting, based on the patron service information, a service for the patron, wherein the patron has not requested the service. Additionally, the method can include presenting a service order instructing a service attendant to deliver the service.
摘要:
A wagering game machine network including wagering game machines and other devices includes an ad server operable to receive and store ads having ad components. The ads may be sent to any device on the wagering game machine network. Ad components for ads and the ads themselves may be selected based on the capabilities of the device receiving the ad. Ads and ad components may be received from remote ad servers connected to the ad server via a network such as the Internet. Ads may be directed to devices at particular locations, such as a location where a particular wagering game player is located, or where a group of wagering game players having similar demographic characteristics or preferences is located. Ads may be selected based on statistics related to time, ad popularity, payment etc.
摘要:
In some embodiments, an apparatus comprises a marketing offer distribution unit to determine conditions that must be satisfied before presenting a marketing offer in the wagering game network. The marketing distribution unit can determine that the conditions have been satisfied, wherein the conditions are associated with player activities in the wagering game network. The marketing distribution unit can also invoke presentation of the marketing offer, and detect and count acceptances, by the wagering game players, of the marketing offer. The apparatus can also include a budget tracking unit to determine a current cost of the marketing offer based on the count of acceptances of the marketing offer and the monetary value of the marketing offer, and an offer modification unit configured to modify, based on the current cost, the conditions that must be satisfied before the marketing offer can be presented, and modify the monetary value of the marketing offer.
摘要:
A wagering game award system is described herein. In some embodiments, the wagering game award system detects a player identifier associated with a wagering game award system, where the wagering game award system supports a plurality of award types. The system can also determine a number of awards of a first type, wherein the number of awards are associated with the player identifier, and wherein the first type is one of the award types. The system can also detect a request to exchange some of the number of awards for awards of a second type, wherein the second type is one of the award types. The system can also submit the request.
摘要:
Some embodiments include a computer-implemented method for monitoring and making marketing offers using electronic devices in a wagering game network. The method can include detecting an event in the wagering game network, wherein the event indicates a player's eligibility for a marketing offer, wherein the event originates from one of the electronic devices. The method can also include determining a monetary value of the marketing offer based on terms associated with the marketing offer, and determining, based on the monetary value, that the player's acceptance of the marketing offer would exceed a marketing budget. The method can include reducing the monetary value of the marketing offer to be within the marketing budget, and causing presentation of the marketing offer on the one of the electronic devices.
摘要:
A wagering game award system is described herein. In some embodiments, the wagering game award system detects a player identifier associated with a wagering game award system, where the wagering game award system supports a plurality of award types. The system can also determine a number of awards of a first type, wherein the number of awards are associated with the player identifier, and wherein the first type is one of the award types. The system can also detect a request to exchange some of the number of awards for awards of a second type, wherein the second type is one of the award types. The system can also submit the request.
摘要:
Systems and methods for serving patrons in a wagering game environment are described herein. In some embodiments, a method includes receiving patron service information, wherein the patron service information indicates activities of a patron in a casino. The method can also include selecting, based on the patron service information, a service for the patron, wherein the patron has not requested the service. Additionally, the method can include presenting a service order instructing a service attendant to deliver the service.
摘要:
A wagering game machine network including wagering game machines and other devices includes an ad server operable to receive and store ads having ad components. The ads may be sent to any device on the wagering game machine network. Ad components for ads and the ads themselves may be selected based on the capabilities of the device receiving the ad. Ads and ad components may be received from remote ad servers connected to the ad server via a network such as the Internet. Ads may be directed to devices at particular locations, such as a location where a particular wagering game player is located, or where a group of wagering game players having similar demographic characteristics or preferences is located. Ads may be selected based on statistics related to time, ad popularity, payment etc.