公开(公告)号：US20190005547A1

公开(公告)日：2019-01-03

申请号：US15803562

申请日：2017-11-03

Applicant: Facebook, Inc.

Inventor： Li Tan ,  Honglu He ,  Kiranjit Singh Sidhu ,  David Harry Garcia ,  Jinchong Zhou ,  Zhi Zhong ,  Jinyi Yao ,  David Shein ,  Nikila Srinivasan Sarang ,  Yating Ma ,  Rui Shao ,  Han Chen ,  Hao Wang ,  Ning Wang

IPC: G06Q30/02 ,  G06F15/18 ,  G06F17/30

Abstract: Disclosed is a method for supporting online services in providing content items to users of an online system. A request for loading a webpage of an online system is received from a client device. A plurality of content items eligible for being presented to the user is received. For each of the received content items, a trained model is identified based on characteristics of the content item, and a score is determined using the identified trained model and based on characteristics of the user. One or more content items is selected based on the determined scores. The selected one or more content items are sent to the client device for presentation to the user.