Ad rendering parameters, such as size, style, and/or layout, of online ads

    公开(公告)号:US10380640B2

    公开(公告)日:2019-08-13

    申请号:US14160664

    申请日:2014-01-22

    Applicant: Google Inc.

    Abstract: Ad rendering parameters for a set of two or more ads may be determined by (a) accepting, for a set of two or more ads, ad information including at least one ad feature having a value that depends on ad rendering parameters, and (b) determining ad rendering parameters for at least one ad from the set of two or more ads using the accepted ad information. Ad rendering parameters may be determined using accepted ad rendering constraints. The ad rendering constraints may include space available and/or a maximum number of ads permitted to be rendered. The act of determining ad rendering parameters may include maximizing a value associated with serving at least one ad from the set of two or more ads with ad rendering parameters subject to the ad rendering constraints. The ad rendering parameters may include sizes of the served ads, and/or a layout of the served ads.

    DETERMINING CORRESPONDING TERMS WRITTEN IN DIFFERENT FORMATS
    2.
    发明申请
    DETERMINING CORRESPONDING TERMS WRITTEN IN DIFFERENT FORMATS 有权
    确定不同格式中的相关条款

    公开(公告)号:US20140188454A1

    公开(公告)日:2014-07-03

    申请号:US14199249

    申请日:2014-03-06

    Applicant: Google Inc.

    Abstract: Methods and apparatus consistent with the invention allow a user to submit an ambiguous search query and to receive relevant search results. Queries can be expressed using character sets and/or languages that are different from the character set and/or language of at least some of the data that is to be searched. A translation between these character sets and/or languages can be performed by examining the use of terms in aligned text. Probabilities can be associated with each possible translation. Refinements can be made to these probabilities by examining user interactions with the search results.

    Abstract translation: 与本发明一致的方法和装置允许用户提交模糊的搜索查询并接收相关的搜索结果。 可以使用与要搜索的至少一些数据的字符集和/或语言不同的字符集和/或语言来表达查询。 这些字符集和/或语言之间的翻译可以通过检查对齐文本中的术语的使用来执行。 概率可以与每个可能的翻译相关联。 通过检查用户与搜索结果的交互,可以对这些概率进行细化。

    Annotation Framework for Video
    3.
    发明申请
    Annotation Framework for Video 有权
    视频注释框架

    公开(公告)号:US20140115440A1

    公开(公告)日:2014-04-24

    申请号:US14145641

    申请日:2013-12-31

    Applicant: Google Inc.

    CPC classification number: G06F17/241 G06F17/30817 G11B27/11

    Abstract: A system and method for transferring annotations associated with a media file. An annotation associated with a media file is indexed to a first instance of that media file. By comparing features of the two instances, a mapping is created between the first instance of the media file and a second instance of the media file. The annotation can be indexed to the second instance using the mapping between the first and second instances. The annotation can be processed (displayed, stored, or modified) based on the index to the second instance.

    Abstract translation: 用于传送与媒体文件相关联的注释的系统和方法。 与媒体文件相关联的注释被索引到该媒体文件的第一个实例。 通过比较两个实例的特征,在媒体文件的第一个实例和媒体文件的第二个实例之间创建一个映射。 可以使用第一个和第二个实例之间的映射将批注索引到第二个实例。 可以基于第二个实例的索引来处理(显示,存储或修改)注释。

    Annotation framework for video
    5.
    发明授权

    公开(公告)号:US09805012B2

    公开(公告)日:2017-10-31

    申请号:US14145641

    申请日:2013-12-31

    Applicant: Google Inc.

    CPC classification number: G06F17/241 G06F17/30817 G11B27/11

    Abstract: A system and method for transferring annotations associated with a media file. An annotation associated with a media file is indexed to a first instance of that media file. By comparing features of the two instances, a mapping is created between the first instance of the media file and a second instance of the media file. The annotation can be indexed to the second instance using the mapping between the first and second instances. The annotation can be processed (displayed, stored, or modified) based on the index to the second instance.

    AD RENDERING PARAMETERS, SUCH AS SIZE, STYLE, AND/OR LAYOUT, OF ONLINE ADS
    8.
    发明申请
    AD RENDERING PARAMETERS, SUCH AS SIZE, STYLE, AND/OR LAYOUT, OF ONLINE ADS 审中-公开
    AD渲染参数,如尺寸,样式和/或布局,在线ADS

    公开(公告)号:US20140136304A1

    公开(公告)日:2014-05-15

    申请号:US14160664

    申请日:2014-01-22

    Applicant: Google Inc.

    Abstract: Ad rendering parameters for a set of two or more ads may be determined by (a) accepting, for a set of two or more ads, ad information including at least one ad feature having a value that depends on ad rendering parameters, and (b) determining ad rendering parameters for at least one ad from the set of two or more ads using the accepted ad information. Ad rendering parameters may be determined using accepted ad rendering constraints. The ad rendering constraints may include space available and/or a maximum number of ads permitted to be rendered. The act of determining ad rendering parameters may include maximizing a value associated with serving at least one ad from the set of two or more ads with ad rendering parameters subject to the ad rendering constraints. The ad rendering parameters may include sizes of the served ads, and/or a layout of the served ads.

    Abstract translation: 可以通过以下步骤来确定一组两个或更多个广告的广告呈现参数:(a)针对一组两个或更多个广告接受包括至少一个具有取决于广告呈现参数的值的广告特征的广告信息,以及(b )使用所接受的广告信息从所述一组两个或更多个广告中确定至少一个广告的广告呈现参数。 可以使用接受的广告呈现约束来确定广告呈现参数。 广告呈现约束可能包括可用空间和/或允许呈现的最大广告数量。 确定广告呈现参数的行为可以包括最大化与从一组两个或更多个广告中投放至少一个广告相关联的值,其中广告呈现参数受到广告呈现约束的影响。 广告呈现参数可以包括所投放广告的尺寸和/或所投放广告的布局。

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